Here's how you can apply logical reasoning to overcome biases in your decision-making process.

Understand the situation which you company or you going through. Think about the possible solutions which have in front of you at first, Try to estimate the possible counter reactions which you will need face them. Filter out and plan your solutions accordingly.

We all have biases—it's human nature. These biases can mess up our decision-making, leading to bad choices and missed opportunities. Ignoring your biases is like driving a car blindfolded. You might get lucky, but you'll likely end up in a ditch. Be brutally honest with yourself. What are your biases? Are you overly optimistic about your ideas, sticking to the status quo, or chasing the "shiny object"? Think back to past decisions. Did you rely on gut instinct, or was there a logical approach? For example, are you choosing a new CRM system based on its slick interface or considering the key features, drawbacks, and long-term costs? You can identify the biases clouding your judgment by dissecting your decision-making process.

El espíritu empresarial es el proceso de creación, lanzamiento y gestión de una nueva empresa comercial. Implica identificar un problema o una oportunidad, desarrollar una solución o un producto y encontrar un mercado y un modelo de negocio para ofrecer valor a los clientes. El espíritu empresarial es importante porque impulsa la innovación, el crecimiento económico, el cambio social y la realización personal. En esta sección, exploraremos algunos de los beneficios y desafíos del emprendimiento, así como algunas de las habilidades y mentalidades que los emprendedores necesitan para tener éxito. También veremos algunos ejemplos de emprendedores exitosos y sus historias.

A decision, if looked at mathematically, is an equation of variables and weights. Defining the values to those variables gets you a decision. Think about those variables in that decision making process and how are you assigning weights to them. That's right their you'd find the variables for which you have biases. We as humans, have a very long term sub conscious memory and that's what create biases which we cannot really put in paper. Basis my experience working at Amazon amongst the best leaders and now leading my own, I believe we cannot avoid biases but can have an overarching bias, a bias that overrides all. If it's product - have bias towards customers, if it's human resources - have bias towards your employees. Define yours clear.

I think that in this instance, an analysis of both conscious & unconscious biases is needed. People will automatically gravitate towards commonality (unconscious bias), but the way you feel is right might not be actually be the best decision for your business. Conducting a SWOT analysis while being aware of said biases and ensure that you do not assume anything can and will work. Instead analyse your findings and usually the harder decision is probably the right one as it goes against your normal decision making process which will naturally be biased.

Gather your intel. Talk to multiple people about the issue without talking about their opinion about the issue. Think about the information which you got and how you got (Intension of the message) and bring up a solution for it.

While making decision, there are two things I check for. 1. Is it a two way door decision? 2. Who will be directly responsible for this decision? I agree that one should be more logical than just following the gut. But what is really gut feeling - our gut feeling is what has sub conscience trained itself as we have gained experience over the years. So one should pay a lot of attention to their gut feeling for it might open up channels to consider you never knew you needed. If it's a 2 way door decision, keep an option to follow the gut for you can always come back! If you are the one solely responsible for it, I'd rather resort to gut feeling instead of feeling underconfident about the choice I make.

As discussed, break it into an equation, define the variables, assign weights basis an overarching bias. Hence, the key here is to define the right values and weights. Pick different factors which might be affecting. I personally follow a system that has weights having values across 1 to 5. Anything that I cannot compromise falls either 4 or 5 Things I don't care much about lie between 1 and 3 For instance, while choosing a channel to acquire new customers, I might consider various parameters like CAC, scalability, flexibility, etc. Highly possible that for the given scenario I might have higher importance for how fast I get returns instead of CAC. Putting it all down in paper helps. Start noting down, assign weights carefully and trust!

Later on understanding the issue, Try to find the source point of the problem or issue. Figure out a way to bring up a solution which has good percentage of creating a positive impact with the decision.

The best way to analyse logically is to write it down on paper. You can spend some time to put all your thoughts down on paper and you'll feel much lighter. You can also see your logic much more clearly when it's written down, compared to when you think in your mind which often can lead to going round and round in circles.

Solve the all the conspiracy theories of your decision with a perfect solution which will create a positive environment and prepare for counter measures.

Assumptions are the enemy number 1 for decision making process. It freezes our brains as it limits our abilitues to the borders defined by these assumptions. Real world experience confirms that we will never have all questioned answered before making any decision, yet we can not let the control of our decisions to pre-set assumptions that might or might not be valid in the concurrent situation. Challanging these assumption in presence of other stakeholders in the decision making process, is always recommended to clear out the platform for a better decision to come.

Every decision needs to have their counter measures, which are essential to neutralise the situation. If possible having a spontaneous counter measure skills is a plus to neutralise the situation.

In many times, we have on our minds clear course of actions to overcome our challangies, yet we might consider to evaluate different approaches to land on the desired outcome. Generating and condirering different alternatives expand our learning spectrum and upgrades our decision making skills by developing a decision making matrix of real challanges that we face with all potential solutions. The sizeable and the more objective our matrix is, the better the decisions we make down the road of our entire career.

Now that you've figured out your biases think about how they're affecting your decisions. Are they leading you to good or bad results? For example, maybe you always stick with what you know. You might choose the same vendors or marketing strategies, even if there are better ones out there. Or, you jump on the first idea you hear without exploring other options. This reflection is important. It helps you see how your biases are messing with your decisions. Once you see the bad effects, it's time to change. Start trying new ways to make decisions. Think about other perspectives. And question your own assumptions. It's all about learning and adjusting.

The more we progress in our career, the less we use our hands in work and the more we use our brains. Reflections help our brains in connecting the dots and in driving business insights. While adoption helps our brains to turn pass learnings into business experience that supports us in our future growth for ourselves, our teams and our business.

One thing that i have found very helpful is TFF "Task Force Formulation". It's an approach that sometimes we use to crack and overcome a challange and reduce the effect of assumptions. Task force make the best use of brains across the table, provides multi- dimentional assessment and lands on a better way forward. This approach is timely and costly and only recommended in high level challanges and major commercial turnarounds.

Approach the methodology pros and cons for every decision. Analyze the process using SWOT analysis parameters. Every work process requires a thorough approach.

First Principles Thinking: This means breaking down a problem into its most basic components and building your solution from the ground up. It helps you avoid getting caught up in assumptions or conventional wisdom. Rapid Iteration: Don't wait to make perfect decisions. Test things out, get feedback, and adjust your course as you go. This iterative approach is crucial for navigating uncertainty and making progress quickly.