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Last updated on 2024年7月11日

Here's how you can advance in your merchandising career with assertiveness.

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In merchandising, assertiveness is a key trait that can propel your career forward. It's about confidently expressing your ideas, standing up for your product selections, and making sure that your voice is heard in a competitive field. As a merchandiser, you're responsible for the selection, placement, and promotion of products in a retail environment. Assertiveness can help you better negotiate with vendors, influence visual layouts, and ensure your strategies align with consumer trends and company goals. By being assertive, you can make a significant impact on sales and customer satisfaction, ultimately advancing your career.

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Bidisha Mahanta (She/Her)

Team Leader (Key Accounts)- Coca Cola, Ex-Nestle India Ltd., Image Consultant, POSH trainer, Grooming expert, Fashion…

1 Know Yourself

Understanding your strengths and weaknesses is crucial in developing assertiveness. Take stock of your achievements and the skills that helped you attain them. Recognize areas where you need improvement and actively work on them. By knowing your capabilities, you can confidently contribute to discussions, make informed decisions, and stand by your merchandising choices. Self-awareness will also help you to communicate your value to your team and superiors, demonstrating that you're an asset worth investing in.

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Bidisha Mahanta (She/Her)

Team Leader (Key Accounts)- Coca Cola, Ex-Nestle India Ltd., Image Consultant, POSH trainer, Grooming expert, Fashion stylist, Soft Skills trainer, Counsellor, Psychotherapist
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Assertiveness involves expressing your thoughts and feelings in a clear, direct, and respectful manner. When you are self-aware, you can present your ideas with conviction and clarity, which enhances your ability to influence decisions and gain support from stakeholders . This is particularly important in merchandising, where clear communication with clients, buyers, and team members is crucial for success .

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Ishira F.

Patient Relations, Manager, Sales Professional
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Stay in the loop. Know what is in season. What colors, themes are coming in the future months. Trends come and go, but you still have be in the mix to know "what's Treanding".

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2 Speak Up

In the world of merchandising, your ideas can lead to increased sales and improved customer experiences. Practice articulating your thoughts clearly and concisely during team meetings or one-on-one with your manager. If you believe in a product or a strategy, make sure to voice your opinion. Remember, assertiveness isn't about being aggressive; it's about being respectful yet firm. Over time, speaking up will become second nature, and your colleagues will come to appreciate and rely on your insights.

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Bidisha Mahanta (She/Her)

Team Leader (Key Accounts)- Coca Cola, Ex-Nestle India Ltd., Image Consultant, POSH trainer, Grooming expert, Fashion stylist, Soft Skills trainer, Counsellor, Psychotherapist
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Speaking up assertively can significantly advance one's career in merchandising by fostering better communication, enhancing professional relationships, and showcasing leadership qualities. Assertiveness involves expressing one’s feelings and needs directly while respecting others, which is crucial for effective collaboration and conflict resolution .

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3 Build Relationships

Networking within your industry is a cornerstone of professional growth. Forge strong relationships with suppliers, colleagues, and other industry professionals. These connections can offer new opportunities, insights into industry trends, and support when you're implementing new ideas. Assertiveness plays a role in relationship building; it shows that you're confident in your role and willing to engage with others for mutual benefit. Remember, a strong network can often be the lifeline of a thriving merchandising career.

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Bidisha Mahanta (She/Her)

Team Leader (Key Accounts)- Coca Cola, Ex-Nestle India Ltd., Image Consultant, POSH trainer, Grooming expert, Fashion stylist, Soft Skills trainer, Counsellor, Psychotherapist
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Building relationships can greatly advance a merchandising career through the application of assertiveness across various domains.Strong relationships enable more effective and assertive negotiations, essential for securing beneficial agreements. A win-win mindset during negotiations ensures outcomes are advantageous to both parties, fostering long-term partnerships .

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4 Embrace Feedback

Receiving and acting on feedback is essential for career advancement. When you're given constructive criticism, use it as an opportunity to grow rather than a setback. Be proactive in seeking feedback from peers and supervisors after executing merchandising plans or completing projects. Show that you're eager to improve and can handle critiques with grace. This assertive approach to feedback demonstrates a commitment to excellence and can lead to more responsibilities and career progression.

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5 Continuous Learning

The retail landscape is constantly evolving, so staying informed about industry trends and consumer behavior is vital. Engage in continuous learning by attending workshops, webinars, or courses related to merchandising. Being knowledgeable about the latest techniques and technologies not only bolsters your assertiveness but also positions you as a thought leader among your peers. When you're well-informed, you can confidently suggest innovative ideas that may give your company a competitive edge.

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6 Lead by Example

Finally, if you aspire to move up the career ladder, start leading by example. Take initiative in projects, offer to mentor newcomers, and be the person who solves problems rather than just identifying them. Your assertive actions will showcase your leadership potential and could lead to opportunities for advancement. Remember, leaders are not just born; they are made through consistent, assertive actions that highlight their ability to manage and inspire others.

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Pamela Brown

Deli Clerk at Publix Super Markets
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I always try to learn all I can about the job at hand. I contribute my personal knowledge making suggestions. Then listening to the managers suggestions.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Here's how you can advance in your merchandising career with assertiveness.

1

2

3

4

5

6

7

1 Know Yourself

2 Speak Up

3 Build Relationships

4 Embrace Feedback

5 Continuous Learning

6 Lead by Example

7 Here’s what else to consider

Merchandising

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Here's how you can advance in your merchandising career with assertiveness.

1

2

3

4

5

6

7

1 Know Yourself

2 Speak Up

3 Build Relationships

4 Embrace Feedback

5 Continuous Learning

6 Lead by Example

7 Here’s what else to consider

Merchandising

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