Dealing with customers expecting the moon from your new product. How will you manage their sky-high demands?
Faced with customer expectations that are out of this world? Share your strategies for keeping their demands within the stratosphere.
Dealing with customers expecting the moon from your new product. How will you manage their sky-high demands?
Faced with customer expectations that are out of this world? Share your strategies for keeping their demands within the stratosphere.
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Una estrategia útil es establecer desde el inicio metas realistas y alcanzables, y revisarlas con determinada frecuencia (en lo posible). Clave es; escuchar activamente a los clientes y mostrarles cómo nuestras soluciones pueden alinearse con sus objetivos sin prometer más de lo que podemos cumplir. La transparencia y la honestidad siempre fortalecen la confianza y la satisfacción del cliente.
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In my experience, managing sky-high customer expectations for a new product requires clear communication and setting realistic boundaries from the start. Begin by educating customers on the product’s core features and limitations, highlighting its strengths without overpromising. Offering a roadmap for future updates or improvements can show them you’re committed to evolving the product, which helps manage their long-term expectations. Additionally, providing personalized support to address specific needs and clarifying how the product can best serve them within its current scope fosters trust.
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Há que alinhar todos os detalhes no início da jornada do cliente, criando objetivos, definindo metas e, principalmente, alinhando expectativas. é importante gravar e transcrever as reuni?es que abordam isso, para proteger a empresa. Alinhar e realinhar expectativas periodicamente é vital.
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Set Clear Boundaries Early: Communicate the product’s capabilities honestly from the start. Under-promise and over-deliver. Educate Customers: Highlight how the product addresses their key needs without promising impossible outcomes. Provide resources that explain realistic use cases. Stay Transparent: If expectations are too high, have open conversations to manage them. Address what’s possible now and what might be on the roadmap. Offer Support: Guide customers on how to maximize the product’s current features. Sometimes, showing the value within its scope is enough to satisfy high demands. Balancing excitement with reality ensures trust and long-term satisfaction with your product.
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Gerenciamento Proativo de Crises: Se o cliente continuar a insistir em demandas irreais, seria necessário gerenciar a situa??o com diplomacia. Reconhecer o valor do cliente, mas ser firme nas limita??es, ajudaria a manter um relacionamento positivo sem comprometer a qualidade do servi?o. Capacita??o e Suporte à Equipe: Garantir que a equipe tenha as ferramentas e o suporte necessário para lidar com essas demandas é fundamental. Uma equipe bem-treinada e bem-informada pode responder rapidamente e com eficiência, reduzindo o estresse.
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