Balancing networking and conference activities at a busy event: How can you make the most of both?

I still remember my first ever SATTE exhibition as a college freshman. It was a disaster. I struggled to balance between networking and sessions, that is when my college senior gave me this advice : "Plan, Prioritize, and Pace Yourself." Before the event, I set clear goals and focused on quality over quantity in my interactions. I blocked out specific times for sessions and networking, using breaks strategically for informal connections. Most importantly, I followed up after the event to solidify relationships. This approach transformed my experience, helping me make meaningful connections and make the most of every event.

Balancing networking & conference activities at a busy event requires effective prior planning. Start by crafting a detailed agenda that allocates specific times for both sessions & networking opps, ensuring neither is overlooked. Communicate this schedule clearly to attendees in advance so they can plan their participation accordingly. Use scheduling tools or apps to help attendees manage their time effectively, allowing them to mark key sessions and networking events they wish to attend. Consider integrating short, informal networking breaks between sessions to facilitate casual interactions without disrupting the flow of the conference. By planning meticulously, you ensure that attendees can maximise their engagement in both activities.

Be authentic. Some have to go a little out of their comfort zone to start talking, but once you do, be authentic and curious.

By asking questions during Q&A periods or contributing to discussions, you become more memorable and approachable to both presenters and fellow attendees. Engaging with presenters not only showcases your interest but also paves the way for deeper conversations and connections outside the scheduled activities. This proactive approach enhances your visibility and facilitates meaningful networking, helping you make the most of both the conference content and the professional interactions it offers.

Mastering the balance between attending sessions and networking at a busy event requires flexibility and mindfulness. Be ready to adjust plans if you find yourself in a valuable networking conversation or deeply engaged in an unexpected session. Keep an eye on your energy levels, and don’t forget to take breaks to recharge when needed. By remaining adaptable and focused on your goals, you can effectively navigate both networking and conference activities, ensuring you maximise your experience and opportunities throughout the event.