You're torn between short-term profits and long-term innovation. How do you strike the right balance?

Allocate resources and efforts to both short-term profitability and long-term innovation. Set clear priorities and timelines for short-term goals while also dedicating a portion of resources to research, development, and innovation initiatives. Foster a culture that values experimentation and continuous improvement, encouraging team members to explore new ideas while maintaining a focus on delivering current commitments. Regularly review and adjust strategies based on market dynamics and internal capabilities to optimize both immediate gains and future growth opportunities. Ultimately, aim for a balanced approach that integrates short-term financial performance with strategic investments in innovation to sustain long-term success.

1st phase always is sustainability. So short term and cash flow should be attended. Grow is always looking long term, so immediately after your first success you should allocate resources to long term market analysis otherwise you will end anyway.

Planning your expenses to meet revenue. Execution based on AR, 3 month cash reserve policy. Increase operational cost after having first sales.

Acredito que sempre o curto prazo vai falar mais alto. Ainda mais falando de PME no Brasil, o empresário está sempre apertado com os compromissos de curto prazo. Claro que havendo sobras de receitas, deverá investir em inova??o para se manter relevante no longo prazo.

One of the most significant costs for companies is salaries and advisor compensation. It is crucial to carefully select your team members to ensure that you are getting the most value for your investment. Allocate tasks based on each individual's capabilities to maximize efficiency and productivity. If a team member is not performing up to par, give them the opportunity to improve, but if they continue to underperform, it may be necessary to let them go in order to save the company money and maintain financial sustainability. Making tough decisions like this can ultimately benefit the company's bottom line and ensure long-term success.

Work under multi task operation strategy. Do not hire before you master all departments and company needs, once controll the tasks on deferent departments look for 3rd parties to improve and perform company needs

Allocate resources to marketing and new business is mandatory, because most CFO has short term capabilities and if they take desistion company won’t survive market changes… and the only constant in life is the change

La cultura de la innovación es básica en cualquier empresa, a fin de no quedarte atrás en el entorno tan cambiante actual. Es por ello que tener un equilibrio entre negocio a corto plazo, asegurando el beneficio de la compa?ía, es básico para con esos recursos invertir en las innovaciones a largo plazo para ser diferencial con respecto al resto de competencia.

Culture is the best way to preserve Human Resources and provide team work sinergy… how ever culture should be flexible with times otherwise culture will be a problem

O incentivo a novas ideias é a maneira mais fácil e mais barata por assim dizer, para criar novas solu??es. Incentivar seus colaboradores é uma boa maneira de pensar fora da caixa.

To maximize productivity and cost savings, create a work chart flow with clear roles and responsibilities for each department. Establish Key Performance Indicators (KPIs) aligned with company goals, set measurable targets, and regularly monitor data to drive performance improvements. This structured approach helps track team performance, identify inefficiencies, and make strategic adjustments for optimal productivity and cost savings. KPIs need to be revisited once a month because we lived in a very fast place environment. What worked yesterday might not work today.

Measure is good to provide some objective measure to the teamwork. Remember sometimes some non profitable departments could be essential to succeed , same as organs in your body.

Flexibility and resilience is mandatory to survive in present time. Never in human history we will have speed and changes we are living. Up skill and re skill should be always present

Managing a non strategy behavior. Create decisions scale on what is a good opportunity and what are the terms to partner. Working assumptions following opportunity policy

Essa é a vantagem de uma startup. Tomada de decis?es rápidas e ajuste de rota num tempo muito mais curto. Se pegou o ?nibus errado, des?a na primeira parada ou a viagem de volta, ficará mais cara e demorada.

If you are “torn” you may have the luxury to pick door 1 or 2. If you don’t have the luxury and need to make a profit to stay in business that choice may be a slam dunk. If you will soon be in a position where your competition is out innovating you and you will soon lose market share. That will be your best choice.