Don't rush to make a final decision. Take a step back and look at the project as a whole. What do you want to convey with color? Too many choices can limit creativity. It's important to go back to basics: Who is your audience and what is the purpose of the project? Try a few options or consult with colleagues. If you know how to listen to color, it will speak for itself. Strive for harmony and you will find a solution.

When stuck in a color choice deadlock, here’s what I’ve found useful: 1. Revisit the brand’s goals and target audience to ground the choice in purpose. 2. Create a few color variations to showcase how each aligns with the brand message. 3. Focus on discussing each option’s impact to help reach a consensus. This approach has helped me break gridlocks and keep projects on track.

In a recent project, we hit a deadlock over color choices that slowed down progress. To break the gridlock, I proposed creating a few color variations that aligned with the brand's identity and shared a survey with the team to gather quick feedback. I also brought in references showing how each palette could impact the overall mood and functionality, helping the team visualize the effect of each option. This collaborative approach helped us narrow down the choices and make a decision, allowing us to move forward with clarity and confidence.

When I'm in a design deadlock over color choices, I refocus on the brand’s core values and the emotions it aims to evoke. Colors play a powerful role in conveying a brand’s personality, so I consider what the brand represents—is it bold and energetic, or calm and trustworthy? By aligning color options with the intended emotional impact and brand identity, I can narrow down choices effectively. I also rely on user insights or quick tests to see which colors best support the brand's message. This approach ensures that the final color palette not only looks great but also strengthens the brand’s connection with its audience.

As an interior designer, I find that color gridlock resolves when we zoom out to see the complete picture. Rather than focusing on isolated swatches, we build complete palettes that showcase how colors interact with textures, prints, and existing elements. We study the client's art collection, personal style, and living spaces, while considering technical factors like natural light and room orientation. During our discovery process, understanding lifestyle and environmental elements helps transform overwhelming options into confident choices. The key isn't limiting choices – it's showing how they work within the broader context of a client's life and space. #interiordesign #colortheory #designprocess #PembrookInteriors #interiordesigner