Para vencer la resistencia, presente datos sólidos y casos de éxito que respalden sus estrategias. Destaque los beneficios a largo plazo y cómo estos alinean con los objetivos de la empresa, asegurando que las partes interesadas vean el valor claro y tangible. Además, involucre a las partes interesadas en el proceso de planificación. Escuche sus preocupaciones y ajuste las estrategias según sea necesario para abordar sus inquietudes, fomentando un sentido de propiedad y compromiso con los nuevos planes.

Resistance to new strategies often isn’t about the strategy itself—it's about fear of change. Acknowledging stakeholder concerns is essential, but simply presenting data-backed solutions can fall flat. Steve Jobs once said, "People don't know what they want until you show it to them." Instead of drowning stakeholders in numbers, focus on painting a vision of future possibilities. By fostering a sense of ownership and making them part of the process, you turn resistance into enthusiasm.

When proposing long-term growth strategies, I approach resistance by fostering trust and aligning with the stakeholders' core priorities. I listen to their concerns, acknowledging the risk of change, and frame the strategy as a solution to their immediate and future needs. By using simple, relatable examples of how small, measured changes can yield big results, I build confidence gradually. For instance, I once introduced a strategy by first addressing a minor pain point—improving a key workflow—which showed immediate success. This success opened the door for larger, transformative ideas, illustrating that change can be manageable and beneficial when approached incrementally.

Any new strategies or changes are expected to face some degree of resistance due to diversity of perspectives and risk appetite. The key to navigate this is not just convincing the stakeholders but turning them into “Advocates”. ?? Provide an open platform like workshops or focused groups to critically analyze, debate and raise concerns regarding new strategy. ?? Partner with stakeholders to find solutions to address critical concerns and encourage them to drive the actions collaboratively. ?? Adopt an incremental approach so that success at each milestone will help build trust.

To overcome resistance, I would take a multi-faceted approach. First, I’d conduct a thorough analysis of the market dynamics, economic and geopolitical factors, and ensure that our growth strategy aligns with the company’s overall goals. I believe in an iterative process, engaging stakeholders early to gather feedback and address concerns proactively. I applied this approach when tasked with developing a growth strategy for my company’s unit. I gathered input from individual sales teams, analyzed each country’s dynamics, aligned with finance and strategy teams, and refined the plan based on feedback before presenting it to key stakeholders to secure buy-in