You're juggling automation and human creativity in commercial design. How can you strike the perfect balance?

A chegada da tecnologia é uma realidade incontestável. No entanto, nada substitui o olhar humano. Nós, designers, trazemos uma bagagem cultural e analítica que nos permite fazer escolhas estéticas e funcionais mais apuradas. O olhar sensível e refinado é o que nos diferencia de uma máquina. Saber usar a tecnologia a favor do cliente, sem perder a humanidade durante o processo, me parece ser a alternativa mais adequada para um resultado final mais assertivo.

Automate Routine Tasks: Use automation for repetitive tasks like data entry, resizing, and file management, freeing up time for creative work.

El uso de herramientas tecnológicas tiene el objetivo de ayudarnos a simplificar las tareas, no a quitarle el trabajo al dise?ador. Está claro que hay que usarlas de manera correcta y no abusar de ellas, para no perder las habilidades.

Technology can serve to make our lives as designers a lot easier, especially to bring life to concepts that are otherworldly or have some essence of fantasy already, but there's nothing like human creativity and skill. Automation could be used (and embraced!) as a good tool to assist for brainstorming or articulating a concept, like a sketch, but the final concept should be executed by human hands. Any imperfections that the software will not see, the human eye will--leading to a more fine-tuned result.

That was my theory when I advocated using AI in animation but I was so vilified that I certainly had no option but to embrace IT at the time as I was not only blacked but also the recipient of the most vitriolic hate mail imaginable. BECTU will witness. I was told that I would never work again. I work but I have absolutely no intention of working with the agents of that letter. They are hate criminals. They simply do not appreciate the need for progress. They are the worst form of luddites. They would rather that patients died in hospitals than that lives were saved with IT or AI. I have no idea as to where they draw the line. I struggle with IT and the conceot of AI which I generally regard as pretty limited in terms of what is doable.

Enhance Creativity: Leverage AI for idea generation and personalization, but ensure humans refine and direct the creative vision.

Claro, eso mismo, usarlas como ayuda para agilizar tareas tediosas, pero implicándose en la tarea. ?Las herramientas tecnológicas no hacen todo el trabajo; solo te pueden dar una guía o corregirte algunos errores, pero no pueden ponerle ese toque diferenciador de cada dise?ador.

Le design idéal reste paramétrique , les IA sont utiles dans des interfaces comme Photoshop mais le jour où il sera possible de concevoir une synergie entre le paramétrique en 3d et l’utilisation des IA se sera un pas en avant !

Generar este equilibrio cuando nos sentimos atascados nos puede dar ese empujón necesario, pero usar estos atajos siempre con conciencia, y no dejar de lado esta tarea para no perder el hábito y la practicidad de hacerlas.

El toque humano es esa marca personal que hace al dise?ador único e irrepetible. No te olvides de poner en tu trabajo esa insignia junto a la pasión por hacerlo.