登录查看更多内容

You’re hiring a sales staff for your live events. What skills are the most important to look for?

由人工智能和领英社区提供技术支持

If you're planning to host a live event, you need a sales staff that can attract and engage your audience, convert prospects into customers, and deliver a memorable experience. But how do you find and hire the right people for the job? Here are some of the most important skills to look for when interviewing candidates for your live events sales team.

此文章中的业界达人

由社区从 8 条内容中精选。了解更多

Adam Valli

Magician. Writer. Podcaster.
Irac Arenal

Director of Operations | Hotel Manager F&B Manager | Customer Experience Manager | Sales & Marketing Director…

1 Communication skills

Your sales staff will be the face and voice of your event, so they need to communicate clearly, confidently, and persuasively with different types of people. They should be able to listen actively, ask relevant questions, address objections, and tailor their messages to the needs and interests of each prospect. They should also be able to use various communication channels, such as phone, email, social media, and video, to reach out and follow up with potential attendees.

添加您的观点

Adam Valli

Magician. Writer. Podcaster.
举报内容
I try to look for the skills I can't teach. So warmth, energy, do other people like this person? Do they have sales experience? Hiring sales staff is easier than other staff: if they can close me, the chances are they can close other people.

已翻译

赞
Irac Arenal

Director of Operations | Hotel Manager F&B Manager | Customer Experience Manager | Sales & Marketing Director Commercial Manager B2B2C | Professional Speaker
举报内容
Es vital comunicarnos con nuestros clientes a través de los canales de comunicación digitales más efectivos así como con reuniones virtuales y/o presenciales y responder las 5 preguntas: 1. Qué? 2. Cuándo? 3. Cómo? 4. Dónde? 5. Por qué? De esta forma lograremos conocer todas y cada una de las necesidades de nuestros clientes.

已翻译

赞
Maxime Picaud ????

Expert en streaming Live | événements, lancement de produit et formations en direct sécurisés
举报内容
- Une bonne gestion du stress : Cela leur permet de prendre des décisions rapides et efficaces, même dans des circonstances difficile -Une capacité à réagir face à un événement inattendu : Les situations imprévues sont monnaie courante lors des événements en direct. - Une énergie personnelle qui passe bien à la caméra : a présence à l'écran et l'énergie des membres de l'équipe de vente peuvent grandement influencer l'engagement et la réceptivité du public.

已翻译

赞
Abdoul-Ahad Lokhat ??????

Formateur et Mentor Informatique & Ventes ? J'accompagne à mettre en place des outils et actions pour développer sa visibilité !??
举报内容
Le commercial doit savoir chauffer le public et susciter l'envie d'acheter. Si après un live, vous faites une vente, c'est un bon gars!

已翻译

赞

2 Relationship-building skills

Your sales staff should not only sell tickets, but also build long-term relationships with your audience. They should be able to establish rapport, trust, and loyalty with each contact, and provide value and support throughout the customer journey. They should also be able to leverage their network, referrals, and testimonials to generate more leads and repeat business. They should also be able to work well with other members of your event team, such as speakers, sponsors, and vendors, to create a cohesive and collaborative environment.

添加您的观点

Irac Arenal

Director of Operations | Hotel Manager F&B Manager | Customer Experience Manager | Sales & Marketing Director Commercial Manager B2B2C | Professional Speaker
举报内容
Antes de vender cualquier producto o servicio, primero vendete a ti mismo. Gánate la confianza del cliente y supera sus expectativas. Muchas personas elijen una marca por la persona que la representa.

已翻译

赞

3 Adaptability skills

Your sales staff should be able to adapt to changing situations, challenges, and opportunities in the live events industry. They should be able to handle stress, uncertainty, and feedback, and learn from their mistakes and successes. They should also be able to adjust their sales strategies, techniques, and tools according to the market trends, customer preferences, and event goals. They should also be open to new ideas, innovations, and best practices to improve their performance and results.

添加您的观点

Irac Arenal

Director of Operations | Hotel Manager F&B Manager | Customer Experience Manager | Sales & Marketing Director Commercial Manager B2B2C | Professional Speaker
举报内容
Cada grupo y evento representa un desafío por lo que siempre debemos estar preparados para una falla o cualquier contratiempo asi que tener un Plan B no es opcional, es necesario.

已翻译

赞

4 Creativity skills

Your sales staff should be able to think creatively and strategically to stand out from the competition and attract more attention and interest for your event. They should be able to craft compelling stories, pitches, and proposals that showcase the value and benefits of your event. They should also be able to use their imagination and flair to design and deliver engaging and interactive presentations, demos, and experiences that showcase the features and highlights of your event.

添加您的观点

Irac Arenal

Director of Operations | Hotel Manager F&B Manager | Customer Experience Manager | Sales & Marketing Director Commercial Manager B2B2C | Professional Speaker
举报内容
Además de la creatividad, debemos aprender de los demás. La competencia es sana y en ocasiones nos ense?a que la diversidad es infinita, al final el objetivo es llegar a ser el mejor y que ellos también aprendan de nosotros.

已翻译

赞

5 Analytical skills

Your sales staff should be able to use data and metrics to measure and improve their sales performance and outcomes. They should be able to set realistic and attainable sales goals, track and monitor their progress and results, and identify and solve any problems or gaps. They should also be able to use various tools and platforms, such as CRM, analytics, and automation, to collect, organize, and analyze customer information, feedback, and behavior. They should also be able to use their insights and findings to optimize their sales processes, campaigns, and offers.

添加您的观点

Irac Arenal

Director of Operations | Hotel Manager F&B Manager | Customer Experience Manager | Sales & Marketing Director Commercial Manager B2B2C | Professional Speaker
举报内容
La opinión de nuestros clientes a través de encuestas de calidad y satisfacción son esenciales para conocer nuestras fortalezas y debilidades, medir nuestra eficiencia, detectar nuestras áreas de oportunidad y tomar decisiones para realizar los cambios necesarios con el fin de optimizar nuestros procesos generales.

已翻译

赞

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

Live Events

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

You're coordinating a major live event with multiple vendors. How do you ensure seamless communication?

查看全部

You’re hiring a sales staff for your live events. What skills are the most important to look for?

1

2

3

4

5

6

1 Communication skills

2 Relationship-building skills

3 Adaptability skills

4 Creativity skills

5 Analytical skills

6 Here’s what else to consider

Live Events

给文章评分

感谢您的反馈

更多Live Events相关文章

更多相关阅读内容

You’re hiring a sales staff for your live events. What skills are the most important to look for?

1

2

3

4

5

6

1 Communication skills

2 Relationship-building skills

3 Adaptability skills

4 Creativity skills

5 Analytical skills

6 Here’s what else to consider

Live Events

给文章评分

感谢您的反馈

查看其他技能