Allocating resources effectively relies on a data-driven approach. Here’s how, based on my experience: 3 steps: 1- Define Key Metrics: Set specific, measurable metrics that align with organizational goals. This keeps everyone focused on where resources will deliver the most value. 2- Analyze Past Data: Reviewing historical data from similar initiatives helps identify projects with a record of impact, such as driving customer engagement or operational gains. 3- Scenario Planning: Running scenarios for different funding levels allows for evidence-based allocation and flexibility to adapt as conditions change. Focusing on real impact makes it easier to justify decisions, ensuring resources support initiatives that truly move the needle.

Resource allocation decisions at strategic planning meetings are critical since they directly affect the success rate of achieving the strategic goal of the entity. I suggest the following solution to mitigate the conflict: --Rank all budget allocation proposals based on their impact on achieving the entity's overall business goals. --Evaluate the proposals' financial viability (ROI) and rank them accordingly. --Choose only those proposals that exceed the entity's and industry benchmarks in light of qualitative (business growth prospects) and quantitative (financial viability) feasibility analysis. --Focus on cost rationing and trim unnecessary spending that could be avoided without hurting the entity's business process.

Totally agree Dr Yasser To tackle resource scarcity and close the gap between needs and available resources, we should begin by prioritizing our needs. By organizing these needs based on their importance, we can make more informed resource allocation decisions and clearly identify opportunity costs—a key practice in economic thinking. The next step is to ensure the efficient use of resources with minimal waste. This approach enables us to achieve optimal resource allocation while reducing unnecessary loss.