You’re developing software. How can you be sure it’s user-friendly?
You’re developing software. How can you be sure it’s user-friendly? User-friendliness is not just a nice-to-have feature, but a key factor that affects user satisfaction, retention, and conversion. To ensure that your software meets the needs and expectations of your target users, you need to test it with real users and get their feedback. This is where usability testing comes in. Usability testing is a method of evaluating how easy and effective it is to use a software product by observing and interviewing users as they perform specific tasks. In this article, you’ll learn what usability testing is, why it’s important, and how to conduct it using some of the best platforms for software.