You're building your Creator Economy empire. How do you win over and keep your crucial followers?

When We Started Our First Ever Creator Management Company, We Focused on Gaming & Esports In India as It was Growing at a Rapid Speed, The Supply of Talent Management Companies There was Less and Demand Was Way More than Expected. We started with Multiple Content Strategies Like Memes, Exclusive Interviews, Tournaments and etc to Attract The Audience and Engage With them. This Strategies Helped us to Gain The Hearts of the Gamers in India.

Instead of thinking about it in terms of either your passion or your audience's interests, I've found it helpful to think of your "niche" in terms of what you are curious about. What are you digging into? What questions are you asking? When you start sharing the answers you've found to the questions you ask, you'll find resonance with other people who end up asking the same questions.

Any Relationship can not be Made with a Single person's Efforts, both the Person have to Put Efforts to Make, Manage, and Succeed in the Relationship. The creator and Follower Relationship is Also like that when a creator engages with his Follower on a Regular basis the Follower Makes himself the Friend of the Creator and it makes a Bond between Followers if they are Friends Together and know about the creator. A creator is way more different than an Actor so he/she has to Engage on a Daily basis so the Followers can Remember Him/her and Talk about them.

It's easy to focus on the width of your audience as the main metric - how many followers do you have? But I prefer to focus on the depth of the relationships I can create with people. I'll have coffee chats with anyone who is interested in the things I'm sharing, I'll go above and beyond to make personalized recommendations to new audience members, and things like that. Once I changed my focus to working on the depth, the width of my audience started growing faster.

exclusivity is One of the Main USPs (Unique Selling Points) for many of Brands and Creators in the Economy, Many Creator Sell their Exclusive Memberships, so the Followers get Invested in the Creator's Content has he/she have spent money to Get access to it. Some Creators also share Many exclusive Things on the Freemium Model, So when The Follower gets into the Creator's Story or Content, he further tries to see more content and so he gets into an Exclusive Membership with the Creator.

Content creation is a Creative Job, no-one likes to see same or similar type of content on daily basis but in many cases many Creator’s engagement gets on the content they produce daily and similarity with the previous content in that case it’s better to start new content type with the existing ones so the nee audience can join and the existing ones can also enjoy new variety of content which will eventually help a creator to excel in content creation and he’ll be able to get the numbers high.

Following trends might help you grow faster, but the faster your audience grows, the faster it can also go away. Learn how to build your audience slowly by developing your own voices, themes, structures, etc. That way, you'll be less affected by algorithm changes and platform shifts. People will be attached to you, not the meme you've become.

Trust is something many companies and Creators should work on, we have seen the power of trust among creators and Their audience like (Mrbeast). Trust is something that should not be gamble it’s built on how authentic a creator himself is and how he represents himself to his creators. It’s very important has audience gets influenced by this creator’s and Without trust no-one can get influenced. Trust = influence

Trust is the most important thing you can build with your audience. Everything is downstream of trust. It takes a long time to build, but can disappear in an instant. Remember that throughout your journey.

Let’s understand this by our example, we run a talent management company so we have a pure knowledge about the revenues that a creator can create and work on. (creator A) = A and (creator B)=B are two creator who got signed with us. A is somewhere 200K Subs and B is above 1M Subs, we started working on merch store with A and launched it in a Special Event and it blew up whereas we also tried to do something with B but he was too stubborn to try something new. Meanwhile we worked on many more projects with A, like Side ventures and Investing. After a year A was on 4M+ Subs base and B was on 7M+ Base but A was earning ?15Million per month and B was earning ?3Million per month. It’s very important for a creator to diversify his income.

I believe many creators really can’t able to grow because they only and the important purpose is to earn money from the social media as soon as they start posting or get demotivated due to low engagements. Even few tries to use some unethical and Illegal ways to grow. Creator’s must have some skills about their domain to create some engaging content, many just start with basic knowledge and don’t research about the industry and the trends in the community which is one of the biggest reason behind a failure of a creator. Money is important we all know about it but if a creator want to be relevant for a long period he/she needs to really put out some quality content.

I believe many creators really can’t able to grow because they only and the important purpose is to earn money from the social media as soon as they start posting or get demotivated due to low engagements. Even few tries to use some unethical and Illegal ways to grow. Creator’s must have some skills about their domain to create some engaging content, many just start with basic knowledge and don’t research about the industry and the trends in the community which is one of the biggest reason behind a failure of a creator. Money is important we all know about it but if a creator want to be relevant for a long period he/she needs to really put out some quality content.