Your team is struggling to collect customer feedback. What’s the best tool to help them?

La retroalimentación es muy importante en toda empresa para su continúo crecimiento, así como para ganar confianza en sus clientes. Cuando un cliente da su feedback y ve que la empresa escucho el mismo y lo fue adaptando para satisfacer las necesidades del cliente, este se hará leal a la empresa.

It's the medium of communication between customers and suppliers listening to your customers creat a better understanding of their needs and desires of your products and or Services. And doing thing's they requested also creat loyalty and trust of brand or associations.

Customer feedback is the strategy used by a company that believes in long term customer retention and profitability. Feedbacks serves as a measure on how well the company or organization has improved in terms of its operations or areas that needs adjustment or change.

Customer feedback is the heartbeat of any successful business. According to a study, a 5% increase in customer retention can boost profits by 25-95%. Feedback provides insights into customer satisfaction, helping businesses understand their needs and preferences.

For efficient customer feedback collection, consider using a versatile tool like SurveyMonkey. It offers customizable surveys, email integration, and analytics, streamlining the process. Its user-friendly interface, templates, and diverse question types make it easy to gather valuable insights. Integrations with CRMs enhance data utilization, making SurveyMonkey an excellent choice for improving your team's feedback collection efforts.

Selecting the best tool to collect customer feedback depends on various factors such as the nature of your business, the type of feedback you seek, and the preferences of your customers. Here are some versatile tools that can aid your team in collecting customer feedback: -Online Surveys like SurveyMonkey, Google Forms, or Typeform allow you to create and distribute surveys easily -Feedback Forms on Your Website; Implement feedback forms directly on your website. -Live Chat Feedback -SMS Surveys

Collecting feedback can be challenging due to survey fatigue and low response rates. Studies show that only 1 out of 26 unhappy customers complain; the rest churn silently. Traditional methods may not capture the diverse voices of your customer base, hindering a comprehensive understanding of their experiences.

Es un desafío el poder tener una retroalimentación sana en muchos casos, ya que en la mayoría de estás situaciones cuando un cliente lo da es porque ya está molesto, entonces puede ser complicado ser objetivo al dar un feedback, sin embargo, también la falta del mismo es un anuncio de que áreas puede que estén funcionando bien. Que área recibe menos feedback? Que área recibe más feedback? Analizar esas dos partes pueden ayudar a determinar que se puede mejorar.

Honest feedback can not be forcible collected, there is no magic time to send a form or review, nor write or wrong time, the collection of feedback come from being worth feeding back on, or in some cases being worthy of a scalding. good reviews come from customer loyalty, average reviews come for non frequent users, bad reviews come from both and anyone. this is the law of the review in my opinion.

In the event where top management gets continuous complaints from priority customers and have to set up investigation panel from time to time, it would rather be wise to develope a tool along side an existing platform most customers use everyday. Most customers would rather use apps to make transactions or visit a company’s website. A trigger icon can be strategically placed on the app and website where feedbacks can be collected and linking it to an integrated CRM for prompt response to the individual.

The best tool to collect customer feedback is still being in the field! Being where your customers are, quite literally, "walking in their shoes". Getting feedback directly from customers, immersing oneself in their environment, provides valuable insights into their needs and challenges. This allows companies to truly understand their customers, uncovering both obvious and underlying pain points. This hands-on approach goes beyond solving individual problems; it involves an effort from the entire company to engage and connect with customers at every level. This is a valuable investment that leads to better customer experiences, increased loyalty, and business growth.

A versatile tool like SurveyMonkey stands out. It offers various survey formats and has a user-friendly interface. Studies show that companies using multiple channels for feedback collection, like surveys and social media, receive 33% more feedback, enhancing the depth of insights.

Los formularios siempre son una buena opción para que los usuarios puedan brindar sus comentarios cuando se les hace preguntas específicas sobre cosas que pueden ser mejoradas, sin embargo, algo que también es una herramienta buena para estos, al menos en caso de las app de Google son sus reviews, ya que permiten al usuario enfocar en pocas palabras que es lo que se debe trabajar o cual es la molestia en la población.

There is no best tool for feedback, there are many ways to collect feedback, each with flaws and benefit's. the best tool above all else is being adaptive to how you collect feedback, listen to how the customer wants to feedback, most importantly which ever tool you use, it will only be the best if you action on the feedback provided in insight positive change for the customer.

Feedback set the stage for improvement and progress growth ??. let them know they are the leaders in the process of improving the relationship, rewards for contributing, acknowledgement, be direct.

Start small, it is often the tiny things that break the biggest boulders, make small service changes these add up to big change, an example to this would be, if someone complains the lights are too bright you don't plunge them into darkness, just make the small change of dinning the lights.

Follow the Net Promoter Score (NPS) methodology. Bain & Company found that companies with the highest NPS outgrow their competitors by more than double. Implementing NPS helps gauge overall customer satisfaction and identify promoters, passives, and detractors, guiding targeted improvements.

Siempre hay que analizar a detalle todos los comentarios brindados por los usuarios, encontrar la causa raíz y determinar que es lo que ocurre. Fue culpa del proceso? Fue culpa del usuario? O fue culpa de la empresa? Determinar bien todo eso es el primer paso para poder mejorar el servicio usando todo el feedback brindado.

We need to remember collecting feedback is already a struggle as it is. There's already a lot of cost and time invested on our end and its already a task that customers dont feel engaged or required to do. The tool that not only requires the least amount of friction for the customer to engage with but also elevates their experience as a whole. A lot of great tools currently exist in the market and each have their own niche of products they pair well with. Having cost take the backseat here will be tough but will prove valuable when you instead prioritize design, distribution, and ability to derive insights.

Consider ease of use, integration capabilities, and analytics features. Gartner reports that businesses utilizing advanced analytics for customer feedback are 23 times more likely to outperform their competitors. Choose software that aligns with your company’s goals and provides actionable insights.

Culture matters. As Jeff Bezos said, “We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” Instill a customer-centric culture, ensuring that feedback is valued at all levels of the organization, fostering a commitment to continuous improvement.

Muchas empresas dicen escuchar a sus usuarios, pero en sus actos se nota lo contrario. Si quieres tener un mejor acercamiento con ellos, aprende a escucharlos, solo así sabrás cómo llegar a ellos.