Primero, comunica la visión clara y los beneficios de la nueva estrategia. Muestra cómo cada miembro del equipo juega un papel crucial en el éxito y cómo sus esfuerzos serán recompensados. La transparencia y el entusiasmo son fundamentales para ganarse su compromiso. Luego, fomenta un ambiente de colaboración y escucha activa. Involucra a todos en el proceso, valorando sus ideas y feedback. Reconoce y celebra los peque?os logros a lo largo del camino para mantener la motivación alta. ?La unión y el reconocimiento son claves para el éxito compartido!

Resistance often signals a gap between leadership’s vision and team’s understanding. Sharing data is good, but shared ownership is better. Steve Jobs was known for saying, “People with passion can change the world.” He didn’t just dictate strategies; he cultivated belief in them. Instead of selling the strategy, invite your team to shape it. When people feel ownership, they’ll fight for the plan—not against it.

To win my team over when they push back on a new competitive strategy, I start by listening to their concerns and acknowledging their perspectives. I then provide clear, data-backed reasoning for the strategy, showing how it addresses market opportunities and strengthens our position. I engage them by explaining how the strategy aligns with our shared goals and how their roles contribute to its success. For example, if the new strategy involves adopting new technology, I emphasize how it will make their work more efficient and enhance the customer experience. Offering training, support, and a phased implementation plan can ease transitions and foster a sense of ownership, helping the team embrace the change.

To win your team over on a new competitive strategy, focus on clear communication and transparency. Explain the reasoning behind the strategy, backed by data and market insights, and how it benefits the team and company in the long run. Acknowledge their concerns, and involve them in refining the approach so they feel invested in its success. Highlight quick wins or examples where similar strategies have worked, building trust and confidence in the plan.