When a strategy isn’t delivering the expected results, effective pivoting requires a balance of strategic analysis, empathy and agility. Strategic Analysis: Review performance metrics and feedback to identify gaps. Pinpoint obstacles, whether external or internal, to understand why the strategy isn’t working. Empathy: Engage your team by gathering input and fostering open dialogue. Frame the pivot as an opportunity for growth and learning. Agility: Revisit goals and refocus priorities to align with the broader vision. Develop a flexible action plan with short-term milestones. Communicate the pivot clearly, monitor progress, adapt as needed, and celebrate small wins to maintain momentum. #leadership #strategy #empathy #agility #analysis

In the dynamic landscape of media and emerging technologies, the ability to pivot your strategy is essential for sustained success. When results fall short, it’s vital to conduct a thorough analysis of both internal and external factors influencing performance. This includes leveraging artificial intelligence for data-driven insights, which can reveal underlying issues and opportunities for innovation. Furthermore, effective leadership during this transition is crucial; it requires clear communication and a willingness to adapt to new realities. Embracing change not only enhances resilience but also positions organizations to capitalize on emerging trends, ultimately fostering a more informed and connected society.

Since nothing moves linearly, so does the strategy. The iterative, plan–do–check–act cycle, is an inherent process in the strategy play as well. It must be determined which aspect of the strategy—perspective, plan, tools and procedures, and human approach—is failing. So, based on the investigation's findings, a complete overhaul or adjustments to either of the above aspects would be necessary for the successful strategic shift.

First, if the market is buying beans, don't try to sell rice. You have to understand if this strategy is aligned to the market. If so, restart the strategy plan from scratch and analise if there's something missing. I'd check competitors (pricing, tecnology, publicity and, more important, "the people") to valuate their performance based on technical details. Finally, always have a backup plan/ product to start immediately and don't forget your company needs commodities to survive and have a large client portfolio and new strategies/ products higly inovated to increase your revenues.