Your SEO strategies are at odds with your SEM goals. How will you find harmony between them?
SEO and SEM may seem at odds, but they complement each other when aligned correctly. To bridge the gap:
- Reassess your keyword strategy to ensure alignment across both SEO and SEM.
- Use SEM data to inform and adjust your SEO content strategy.
- Create a cohesive message and landing pages that serve both paid and organic traffic effectively.
How have you successfully integrated your SEO and SEM strategies?
Your SEO strategies are at odds with your SEM goals. How will you find harmony between them?
SEO and SEM may seem at odds, but they complement each other when aligned correctly. To bridge the gap:
- Reassess your keyword strategy to ensure alignment across both SEO and SEM.
- Use SEM data to inform and adjust your SEO content strategy.
- Create a cohesive message and landing pages that serve both paid and organic traffic effectively.
How have you successfully integrated your SEO and SEM strategies?