As a seasoned sales leader, I prioritize transparency and proactive communication when expectations need to be realigned. In these situations, I find it's essential to acknowledge the gap directly with the client and quickly establish a clear, actionable plan that prioritizes their core needs. Additionally, I emphasize a collaborative approach, involving both the client and the delivery teams early on to co-create solutions. Internally, I work to foster a culture of accountability and honest forecasting, ensuring our teams remain committed to building trust and long-term client partnerships rather than short-term wins.

When a sales team sets high expectations, it’s essential to rebuild trust with clear, honest communication. I’d start by directly addressing the gap between promises and what’s feasible. This involves meeting with the client to clarify what we can realistically deliver and presenting a clear, actionable plan that maintains the project’s value. Additionally, offering small concessions or added value can ease potential disappointment. Internally, I emphasize a commitment to clear, consistent messaging to avoid similar issues down the line. This approach not only aligns us with the client’s needs but also strengthens our relationship for future projects.

Transparent and straightforward communication with clients is vital. It's far more valuable to miss out on a deal by being honest than to risk losing a client by setting unrealistic expectations. When clients are on board with changes, even if they decide to cancel, it fosters a relationship built on trust. This openness opens the door for future opportunities. And if another party overpromises and underdelivers, you might just find yourself in a position to win that client back.

Uma boa equipe de vendas n?o vende a qualquer custo, porém os clientes nem sempre agem de boa fé com a opera??o. Treinar a equipe para mediar esses conflitos é o que vai evitar churn e reavaliar a expectativa dos seus clientes.

Start with transparency. Reach out proactively to acknowledge any misunderstandings and clarify what can realistically be delivered. Listen to their needs and expectations, and propose practical solutions or adjustments that still align with their goals. Reinforce your commitment to their satisfaction by setting clear, achievable milestones, and keep communication open throughout the process. By managing expectations honestly and providing consistent updates.