To align your R&D and marketing teams, establish open communication channels that encourage transparency and collaboration. Here's how to build those bridges:
- Create cross-functional teams for specific projects, ensuring both departments have a say in the development process.
- Schedule regular joint meetings where teams can share updates, feedback, and discuss upcoming campaigns or projects.
- Implement shared goals that require cooperation between departments to achieve, reinforcing the need for a united front.
Curious about your strategies for aligning different teams?
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