Balancing the priorities of your R&D and marketing teams requires open communication and shared goals. Here's how to get them on the same page:

• Facilitate regular meetings: Encourage ongoing dialogue to ensure both teams understand each other's perspectives and challenges.

• Create shared objectives: Align goals by focusing on customer needs and overall company success.

• Utilize cross-functional teams: Promote collaboration through joint projects that require input from both departments.

How have you successfully aligned your R&D and marketing teams? Share your strategies.