1. **Analyze Sales Data:** Review historical sales data to identify trends, patterns, and anomalies. Look for insights regarding which products are underperforming, seasonal variations, and customer preferences. 2. **Customer Feedback Analysis:** Gather feedback from customers through surveys, reviews, and direct communication. Understand their concerns, needs, and reasons for not purchasing or switching to competitors. 3. **Market Trends:** Research market trends and competitor analysis to understand external factors affecting your sales. Identify emerging opportunities or threats that may be influencing customer behavior.

If your sales are tanking, data can be your best friend to turn things around. Start by digging into the basics: take a look at your sales trends, see which products or services are struggling the most, and identify where customers are dropping off. Are they abandoning carts? Losing interest after viewing a certain page? Next, dive into customer feedback—read reviews, check out social media comments, and see if there are patterns. Sometimes, small details like slow delivery or unclear product descriptions can make a big difference. Then, try testing some changes based on what you find. Update your product descriptions, adjust pricing, or rework your advertising strategy. Track the results of each change to see what works.

1) Have a mentor : you’re not alone , find out the marketing secret of your competitors especially people who have done it before you and find out what they do to drive sales , seek advice from them 2) Customer feedback : hold the ones you have by satisfying their needs and getting feedback from them on your product so you can improve , it might be your product quality or something else , even price or your employee ethics 3) Try all sales strategies: sometimes you can drive sales online , through media , newspaper etc but also sometimes you need to hijack customers through field sales , some of this people want you to convince them , show them your value physically and they will buy and keep buying not through tv cus most don’t trust t