Your content management processes are falling short. How can you fix them with problem solving skills?

2 Generate possible solutions

Once you have identified the root causes of your content management problems, you can brainstorm possible solutions to address them. You can use different tools to generate ideas, such as mind maps, lists, or matrices. You can also involve your content team and other stakeholders in the brainstorming process, as they might have valuable insights and suggestions. For example, some possible solutions to improve your content management processes could be to create a content strategy, a content calendar, a style guide, or a workflow system.

4 Implement and monitor the solutions

The final step to solving your content management problems is to implement and monitor the solutions. You need to communicate the solutions clearly to your content team and other stakeholders, and assign roles and responsibilities for each task. You also need to monitor the progress and results of the solutions, and collect feedback and data to measure their impact. For example, you might use tools such as Google Analytics, surveys, or interviews to track how your content strategy and content calendar affect your content performance and audience satisfaction.

5 Adapt and improve the solutions

Problem solving is not a one-time event, but a continuous process of learning and improvement. You need to review and evaluate the solutions regularly, and make adjustments and improvements as needed. You also need to identify and solve new or emerging problems that might arise in your content management processes. For example, you might need to update your content strategy and content calendar based on changing customer needs, market trends, or business goals.

6 Develop your problem solving skills

Problem solving is a valuable skill that can help you improve your content management processes and outcomes. You can develop your problem solving skills by practicing them regularly, learning from your mistakes, and seeking feedback and guidance from others. You can also use online resources, such as courses, books, or blogs, to learn more about problem solving techniques and tools. For example, you might want to check out this course on problem solving for content managers, or this book on problem solving for digital marketers.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?