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Last updated on 2024年8月8日

Your client changes the visual direction last minute. How do you salvage the photography project?

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In the dynamic world of photography, adaptability is key, especially when a client throws a curveball by changing the visual direction at the last minute. It can be a test of your professional mettle, but with a clear mind and quick thinking, you can turn potential chaos into a creative triumph. Here's how to navigate this tricky situation and ensure that your photography project remains on track for success.

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1 Stay Calm

The first thing to do is to maintain composure. Panicking can cloud your judgement and hinder your ability to think on your feet. Take a deep breath and reassure your client that you are capable of handling the change. It's important to express flexibility and a positive attitude. Remember, your response to this challenge is not only about saving the project but also about maintaining a professional relationship with your client.

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Brígida Zarcos

words | ?? leica ? National Museum of Women in the Arts supporter - Washington, D.C.
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Perform a bigger smile internally, take it as a great challenge, breath and have your cherished drink with your dear self. After, think about the new approach towards the client instead of bursting on a heavy boring meeting.

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2 Assess Impact

Next, evaluate how the new direction affects your existing plans. Consider the project's scope, deadlines, and resources. Do you need to scout new locations or change the shoot schedule? How will this impact your budget? This assessment will help you understand the scale of the change and identify the necessary adjustments. Open communication with your client during this phase is crucial to ensure that both parties are on the same page.

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Brígida Zarcos

words | ?? leica ? National Museum of Women in the Arts supporter - Washington, D.C.
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Ponder upon the vital changes but also the issues that can and should remain as valuable to be present in the new approach for the rework.

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3 Brainstorm Ideas

Once you understand the changes, it's time to brainstorm new ideas that align with the client's revised vision. Collaborate with your team, if you have one, to generate creative solutions. This is where your expertise and creativity as a photographer shine. You'll need to quickly come up with concepts that are feasible within the constraints of time and resources while still satisfying the client's needs.

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Brígida Zarcos

words | ?? leica ? National Museum of Women in the Arts supporter - Washington, D.C.
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Like they say, keep your enemy closer, but, the client new demands must be cherished beyond closeness, they should be intertwined with your vision because the good merge will make the rework work :)

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John A. DeMato

?? Visual Storytelling Expert | ?? Branding, Event + Book Photos for Speakers, Coaches, Authors & Professional Service Firms | Photos That Build Trust, Connection, and Credibility | #delivermagic #yeahabsolutely
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The worst thing you can do is lose your cool and destroy the chemistry and rapport you've built up to that point - don't do that. Instead, challenge the client to work with you to immediately brainstorm alternatives on the spot that are not only valuable additions to their image portfolio, but also take into account practical considerations, such as time left in the session and the space in which you're shooting. Be open and curious to their ideas, assess how much additional work it's going to be, and then let them know which ideas will work and which are a bit of a stretch considering the variables at play. By taking a strategic approach to brainstorming ideas, you'll be able to satisfy their needs and deal with the abrupt left turn.

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4 Re-plan Shoot

With fresh ideas in hand, re-plan the shoot as efficiently as possible. This may involve revising shot lists, lighting setups, and equipment needs. If the changes are extensive, it might be necessary to conduct an additional pre-shoot meeting with your client to ensure everything is clear. Efficiency in planning will minimize downtime and keep the project moving forward.

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Brígida Zarcos

words | ?? leica ? National Museum of Women in the Arts supporter - Washington, D.C.
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Bring the client with you and make him/her/them feel as if you had a new co-producer, because, no one will hate to be part of the stage, on the contrary, they will feel as creative directing as you.

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5 Adapt Quickly

Adaptability is a photographer's superpower. Once on set, be prepared to make quick decisions and adjustments. Whether it's about changing lighting to match the new mood or improvising with available props, your ability to adapt will help salvage the project. Keep communication lines open with your client throughout the shoot to ensure that the changes are meeting their expectations.

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6 Deliver Quality

Finally, even with last-minute changes, your goal is to deliver high-quality results. Post-production will play a key role in aligning the final images with the new direction. Be prepared to put in extra effort during editing to ensure that the images meet the client's revised vision. Your ability to deliver quality under pressure will not only save the project but also strengthen your reputation as a reliable photographer.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Karen Williams

Founder Black Visual Queen | Photo Director | 10+ yrs | Consultant | Keynote Speaker | Educator | Coach | Photo Mentor | Taking Emerging Photographers from Hidden to High-Demand
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Check Legal and Contractual Terms Mind the Paperwork: Ensure that the changes are within the bounds of your agreement. If necessary, update contracts to reflect scope changes.

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Gonzalo Blumenfeld

Estrategias de Marketing Digital ?? | Fotografía & Producción Audiovisual ?? | Gestión de Proyectos ?? | Análisis de Tendencias ?? |
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Realiza una edición cuidadosa para asegurarte de que las imágenes finales cumplan con la nueva dirección visual. Presta atención a los detalles y ajusta la postproducción según sea necesario.

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Your client changes the visual direction last minute. How do you salvage the photography project?

1

2

3

4

5

6

7

1 Stay Calm

2 Assess Impact

3 Brainstorm Ideas

4 Re-plan Shoot

5 Adapt Quickly

6 Deliver Quality

7 Here’s what else to consider

Photography

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Your client changes the visual direction last minute. How do you salvage the photography project?

1

2

3

4

5

6

7

1 Stay Calm

2 Assess Impact

3 Brainstorm Ideas

4 Re-plan Shoot

5 Adapt Quickly

6 Deliver Quality

7 Here’s what else to consider

Photography

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