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You want to get promoted. How can you build your personal brand?

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As a food scientist, you have a unique set of skills and knowledge that can add value to your organization and your industry. But to advance your career, you need more than technical expertise. You need to showcase your personal brand: the distinctive combination of your strengths, values, and passions that make you stand out from the crowd. Here are some tips on how to build your personal brand and get noticed by your managers, peers, and potential employers.

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Gnoungo Mariam KONE

QHSE Governance and Compliance | Supply Chain | Innovation | Project Management | Risk Management | General…
Hijab Munir Ahmad ????

5K+|| Food Technologist | QC & QA | Food Safety and Quality | R&D |
Michael R.

Co-Founder & CEO at Yough!

1 Identify your niche

The first step to building your personal brand is to identify your niche: the specific area of food science that you are passionate about and excel at. Your niche should reflect your interests, skills, and goals, as well as the needs and trends of the market. For example, you may be interested in food safety, nutrition, sensory analysis, product development, or sustainability. Once you have your niche, you can focus on developing your expertise and reputation in that field.

添加您的观点

Hijab Munir Ahmad ????

5K+|| Food Technologist | QC & QA | Food Safety and Quality | R&D |
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To build my personal brand and get promoted, I will focus on showcasing my unique skills, knowledge, and contributions within my organization and industry. Network with professionals in my field, actively participate in relevant communities, share my insights and expertise through articles, presentations, and social media platforms, and consistently deliver high-quality work.

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Michael R.

Co-Founder & CEO at Yough!
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Being authentic and consistent is the foundation of it all. You also really have to love what you are doing. Positive energy goes a long way that others feed off of. That becomes way easier if you are able to wake up enthusiastic everyday.

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2 Communicate your value

The next step is to communicate your value: the benefits and solutions that you can offer to your organization and your industry. You need to articulate your unique selling proposition: the one thing that sets you apart from other food scientists and makes you valuable. You can communicate your value through various channels, such as your resume, portfolio, LinkedIn profile, blog, podcast, or social media. You should also use stories, examples, and testimonials to demonstrate your achievements and impact.

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Hatem El-Nagar

Top LinkedIn Voice | Food Safety & Hygiene Manager | MVSc in Food Safety | TQM | HACCP | Highfield Level 4 | ServSafe Certified | Lead Auditor (ISO 22000/9001) | Freelance Food Safety Auditor & Trainer | Mystery Shopper
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Before you can communicate your value, you need to know what it is. What are the unique qualities, talents, and experiences that you bring to your role and your organization? How do you add value to your team, your projects, and your goals? What are the results and outcomes that you have delivered or contributed to? To answer these questions, you can use various tools and methods, such as self-assessment, feedback, testimonials, portfolios, or performance reviews. Write down your value statements and use them as a reference for your communication. Your personal branding is important for your personal and professional development and it is vital to maintain and enhance it by marketing your strengths and achievements online and offline.

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3 Build your network

The third step is to build your network: the relationships and connections that you have with other food scientists and professionals in your field. Your network can help you access new opportunities, learn new skills, share ideas, and get feedback. You can build your network by attending events, joining associations, participating in online forums, reaching out to mentors, and collaborating on projects. You should also nurture your network by providing value, showing appreciation, and staying in touch.

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Salasia Brown

Culinary Artist & Personal Chef | 18+ Years | Food Business Consultant | Crafting Bespoke Dining Experiences | Bringing Culinary Excellence to Your Table"
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It's a good idea to invite pastry chefs and bakers as guest instructors or arrange site visits to their facilities for students to learn directly from industry professionals and gain insight into the pastry and baking sector.

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4 Showcase your personality

The fourth step is to showcase your personality: the traits and attributes that make you unique and authentic. Your personality is what makes your personal brand memorable and relatable. You can showcase your personality by expressing your opinions, values, and passions, as well as your hobbies, interests, and humor. You should also be consistent, honest, and respectful in your interactions and communications.

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5 Seek feedback and improvement

The final step is to seek feedback and improvement: the ways that you can learn from others and enhance your personal brand. You should always be open to feedback, whether it is positive or negative, and use it to improve your skills, knowledge, and performance. You should also seek improvement by pursuing new challenges, taking courses, reading books, or joining communities. You should also track your progress and celebrate your successes.

By following these steps, you can build your personal brand as a food scientist and increase your chances of getting promoted. You can also boost your confidence, credibility, and satisfaction in your career.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Gnoungo Mariam KONE

QHSE Governance and Compliance | Supply Chain | Innovation | Project Management | Risk Management | General Management | WBAF (G20) Head Of Mission | PE Investor | Startup Advisor | Harvard Alumna
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In addition to the above, Continuously improve your skills and knowledge to stay relevant in your field and expand your horizons. Stay true to yourself and your values to build a strong and authentic personal brand.

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Gnoungo Mariam KONE

QHSE Governance and Compliance | Supply Chain | Innovation | Project Management | Risk Management | General Management | WBAF (G20) Head Of Mission | PE Investor | Startup Advisor | Harvard Alumna
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In addition to the above, Continuously improve your skills and knowledge to stay relevant in your field and expand your horizons. Stay true to yourself and your values to build a strong and authentic personal brand.

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You want to get promoted. How can you build your personal brand?

1

2

3

4

5

6

1 Identify your niche

2 Communicate your value

3 Build your network

4 Showcase your personality

5 Seek feedback and improvement

6 Here’s what else to consider

Food Science

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You want to get promoted. How can you build your personal brand?

1

2

3

4

5

6

1 Identify your niche

2 Communicate your value

3 Build your network

4 Showcase your personality

5 Seek feedback and improvement

6 Here’s what else to consider

Food Science

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