You need to schedule your social media posts. What are the best tools for the job?

Scheduling your social media posts can offer you several benefits, such as: - you can plan ahead and create a content calendar that aligns with your goals, audience, and events. - you can post at the optimal times when your followers are most active and engaged, regardless of your time zone or availability. - you can avoid missing deadlines, forgetting posts, or posting too much or too little. - you can measure and analyze your performance and adjust your strategy accordingly. - you can free up your time and focus on other aspects of your business or personal life.

La programación de contenido es clave al momento de planificar nuestra estrategia en redes sociales. Las mismas redes tienen su propia función de programar ya incorporada. Poder planificar un mes completo, o cada 15 días los próximos contenidos favorecerá tu productividad y foco. Además de contar con unos insights como por ejemplo: detectar en qué momentos nuestra audiencia está más activa en redes. Qué tipo de contenido consume más, qué temáticas generan mayor impacto y cuáles no, etc Con lo cual podremos ir ajustando cada vez que lo consideremos y planificar con tiempo contenido de calidad : “Calidad por sobre cantidad de publicaciones”.

Third-party scheduling applications are commonly used for this purpose. These apps allow for asynchronous posting, which helps maintain a consistent presence on social media platforms. The availability, robustness, and efficiency of these scheduling apps may vary, so it is important to consider multiple factors when selecting an app. Some popular third-party scheduling apps include Trello, which is a project management app used by the librarians at Valdosta State University's Odum Library to improve their Instagram account. Another tool mentioned in the abstract is a computer-implemented method and apparatus for scheduling multiple social media posts to maximize engagement and on-site activity.

Te la hago fácil, simple y rápida: Para tener la rueda del contenido girando SIEMPRE tienes que aprovechar tus momentos libres y generar contenido. Ese es el primer gran paso, ahora lo mejor que podemos hacer para sumarle a esto es facilitarnos la vida mediante cronogramas el contenido Yo uso Publer para hacerlo, gran herramienta que me permite hacerlo con varias cuentas de redes sociales y que en mi opinión es excelente Espero que esto te sirva y mi recomendación es que trabajes en cronogramar y realizar tu contenido para que puedas seguir enfocándote en diferentes actividades mientras tu contenido se publica solo ?? Si esto fue de ayuda por favor hacemelo saber recomendando este post ??

I would always schedule content for the personal profile directly via Linkedin. That way, there are no outages or transmission errors as there are with third party providers. Hootsuite is great for small and medium businesses. It has been popular for many years. Falcon.io or Brandwatch are best suited for corporations, large companies and agencies. Here, the annual price and the company's budget often determine the purchase.

Your platforms. Different tools support different social platforms, such as Facebook, Twitter (X), Instagram, LinkedIn, Pinterest, YouTube, TikTok, etc. You should choose a tool that covers all the platforms you use or plan to use, and allows you to cross-post, customize, and manage your posts across them.

Scheduling posts should only have one purpose: To make your life easier and more efficient. With this in mind, ease of use, effort and cost are key factors.

Again, this depends on your goals and the way you use it. For regular LinkedIn users who want to build their thought leadership skills, the built-in scheduling feature in LinkedIn is perfect - no need to bother with another tool (in my opinion).

Te dejo 4 herramientas para trabajar efectivamente y eficientemente todo lo relacionado al contenido de tus redes sociales: 1. Publer - herramienta todo en uno para cronogramar, utilizar IA, organizar tus redes y tener un parámetro del crecimiento de las mismas. Sirve para varias redes distintas (yo uso 4) 2. Trello - Administra tus proyectos, objetivos y tus variables desde esta herramienta gratuita tipo Kanban. Es excelente y muy intuitiva de usar. 3. Todoist - To do list efectiva con sistema de reminders vía mail, si sos olvidadizo como yo, esta herramienta es un 1000! 4. AnswerThePublic - herramienta para sacar ideas de contenido que es una bomba, y desde que cambió de due?o ahora tiene más usos gratuitos. Espero que te sirva, chau ??

While scheduling content is a very helpful tool, it's important to remember the value of engaging with your posts and comments once they are live. Don't "post and ghost" comments - check back and respond when people engage. That being said, I am a big fan of using the scheduling tool when on vacation - you can stay visible without having to step away from OOO time.

Your trends - you should keep up with the latest trends, news, and events in your industry, niche, and audience, and create relevant and timely posts that capture their attention and interest. You should also experiment with new formats, features, and platforms, and test what works best for you.