You need to host a virtual conference. How can you make it a success?

In my experience, I have found the most effective virtual conferences have been organized, well thought out, and provided itineraries prior to the meeting. I've personally preferred Zoom and being able to navigate break out rooms, garnering engagement with polls and utilizing the chat box. This has allowed people to contribute and stay engaged, without having a lot of people speaking over one another.

You should be aware of how you reach your target group in the best way! This sometimes could also mean to check beforehand what is expected. Usually, companies will have a standard tool to turn to, make sure you fully use it to engage with the audience in the front, but also in the back!

We all know to make a meeting effective, a lot of strategy and energy has to be put into work. Be it a meeting of 10 or 100, the message should be conveyed in the same intensity. While choosing the platform, it is utmost important to ensure all the people participating in the meet is familiar with the platform you are selecting. They must know how to join, participate and communicate with other attendees or organisers if needed.

Before starting, you should always check that your camera and microphone are working properly. Also, make sure that any supporting material you’re using is not too heavy. You definitely don’t want technical issues to ruin your conference.

Choosing the right platform is essential for the success of a virtual conference. The pandemic, one of the most terrible moments in human history, fortunately, if we can say so, significantly advanced the development of software for this purpose. Today, it is possible to do incredible, highly interactive things that create a memorable experience for stakeholders.

A primeira pergunta a ser feita é: você realmente precisa de uma reuni?o? Se existir dúvida sobre isso, a reuni?o pode se tornar um e-mail ou outro meio de comunica??o. Depois é desenhar os objetivos e o público da reuni?o. Reuni?es com muitas pessoas podem perder o foco, a n?o ser que seja um comunicado, com poucas pessoas falando, apenas para reportar aos demais. Caso existam discuss?es, apenas pessoas estratégicas devem estar presentes.

Define the purpose and objectives of your virtual conference by outlining clear goals, whether it's knowledge sharing, networking, or skill development. Ensure alignment with participants' expectations and establish measurable outcomes to gauge success.

La definición de audiencias para una conferencia virtual implica comprender a quién va dirigido el evento y qué esperan los asistentes. Algunos pasos para definir las audiencias incluyen: Análisis del público objetivo: Realizar una investigación detallada sobre el grupo al que se dirige la conferencia, incluyendo sus intereses, necesidades y características demográficas: Creación de perfiles de audiencia: Desarrollar perfiles de audiencia detallados que incluyan información relevante, como roles laborales, nivel de experiencia, desafíos comunes y objetivos profesionales. Personalización del contenido: Adaptar el contenido y el formato de la conferencia a las preferencias y necesidades identificadas en los perfiles de audiencia.

Definir objetivos claros e conhecer o público-alvo s?o essenciais para o sucesso de uma conferência virtual. Os objetivos devem agregar valor ao público, e o sucesso pode ser medido pela participa??o, feedback e engajamento pós-evento. Entender o propósito e o público ajudará a projetar um evento significativo.

Le principal écueil est de vouloir tout dire à tout le monde. C'est impossible. Il faut hiérarchiser les messages et cibler l'audience à qui l'on s'adresse. Une question simple à se poser en amont de toute prise de parole : qu'est ce que je veux que mon auditoire retienne à la fin de la conférence ? Quelle idée ? Quel comportement je souhaite qu'ils mettent en ?uvre ? Ce sont ces questions qui permettront de définir l'objectif et l'audience.?

Clarity, relevance, and interactivity. Use compelling visuals, concise messaging, and varied formats like videos and polls. Incorporate audience interaction through live Q&A sessions, discussions, and polls to enhance participation and keep attendees involved.

Criar conteúdos envolventes é de extrema importancia para se conectar com seu público-alvo. Nesta etapa, a criatividade é sua aliada, portanto, utilize uma variedade de formatos, como por exemplo slides, vídeos e imagens, com objetivo de manter o interesse visual. Além disso, introduza elementos interativos, como enquetes e perguntas, para envolver ativamente as pessoas. Inclua histórias, estudos de caso e depoimentos para ilustrar pontos-chave e criar conex?es emocionais. Por fim, convide palestrantes ou especialistas que possam oferecer perspectivas únicas, agregando valor a sua conferência.

Case studies are great to stimulate thought and engagement, but need to be delivered concisely to enhance and allow engagement of attendees. Posing a question for audience responses or discussion can be effective.

Para crear contenido atractivo en una conferencia virtual, se pueden considerar las siguientes prácticas recomendadas: Variedad de formatos: Incluir una variedad de formatos de presentación, como keynotes, mesas redondas, conciertos virtuales, y actividades creativas. Interactividad: Utilizar herramientas interactivas como encuestas en tiempo real, chats de preguntas y respuestas, debates y espacios para la participación del público. Plataforma de eventos virtuales: Que permita acceder al contenido, interactuar con otros participantes y explorar diferentes elementos del evento. Contenido de alta calidad: Que sea relevante, actualizado y de alta calidad, adaptado a las necesidades e intereses de la audiencia.

Authenticity is the key, after all, you can't pretend to be someone you're not for long. Physically or virtually. There's nothing like a true story. We need authenticity in the business world.

Divulgar o seu evento online passa, necessariamente, por identificar o seu público-alvo, listar páginas e fóruns onde essas pessoas est?o e criar conteúdos para interagir com essas pessoas contando do seu evento. Se o evento tiver convidados, speakers ou associados, ótimo, eles poder?o divulgar sua participa??o nos próprios canais. Todos os seus canais de mídia precisam reservar um espa?o para falar a respeito, e na medida do possível, também conseguir que esses conteúdos sejam replicados em canais relevantes dentro do seu nicho. Se o evento for pago, anuncie vagas sociais, aquelas grátis que além de oferecer a oportunidade de participa??o para quem n?o tem condi??es de pagar o valor do ingresso, também costuma viralizar.

Para promover sua conferência virtual de forma eficaz: - Crie um site ou página de destino. - Use o marketing por e-mail para convidar e enviar lembretes. - Aproveite as mídias sociais para criar interesse. - Crie uma hashtag exclusiva. - Interaja com o público por meio de sess?es ao vivo. - Utilize anúncios pagos para ampliar o alcance. - Realize webinars, podcasts ou guest posts. - Ofere?a incentivos para aumentar a participa??o e o engajamento.

Engaging content is key in determining the success of a virtual conference. Reinforcing the value proposition, creative storytelling and keeping your content crisp yet captivating can go a long way in making a virtual conference a roaring success.

Audience engagement is an important aspect of any Training, be it offline or virtual. In a virtual setup the responsibility is even more greater due to the ‘Dead chair’ fear- Audience turning off video mode or being non participative. here’s a small framework that can be followed: ACT framework for virtual audience connect A- Assess your audience(quiz,online polls,spinwheel,you can use Kahoot,mentimeter for doing so) C- communication techniques ( use different methods to keep your audience engaged and add a little humour to create an easy room. T- Turn the table Give your audience an open stage to share their views. Remember training isn’t telling! Let people collaborate and have fun!

Para garantir que sua conferência virtual seja um sucesso, aqui est?o algumas dicas rápidas: 1. Utilize um bom aplicativo de videoconferência. 2. Prepare-se adequadamente para a reuni?o. 3. Verifique sua camera e áudio antes do evento. 4. Incentive o uso do vídeo para promover a intera??o. 5. Mantenha a disciplina e aten??o durante a reuni?o. 6. Cuide da sua imagem e do áudio, garantindo uma boa qualidade.

Some of the ways I’ve activated a follow up is with a short and simple MS form they can easily fill out. This form will recall information retention and allow them to think back to the content we covered. The last piece I suggest is creating a one pager with the information covered so they can utilize it as needed and actually active the content within their own working environment.

To engage a virtual conference audience effectively, prioritize interactive elements like polls, Q&A sessions, and live chat. Foster audience participation through discussions, encouraging questions, and utilizing breakout rooms for smaller group interactions. Use visually appealing slides and dynamic presentations to maintain interest. Leverage technology for audience interaction, such as virtual hand raising or real-time feedback tools. Keep sessions concise and well-paced, ensuring speakers are engaging and enthusiastic. Finally, create opportunities for networking and connection through virtual social events or discussion forums.

Following up with your audience after hosting a virtual event is crucial for maintaining engagement and building lasting relationships. 1) Email attendees thanking them for their participation. Include a brief recap of the event highlights and any key takeaways. 2) Provide attendees access to event materials (e.g., recordings, slide decks). 3) Collect feedback (e.g., survey) on various aspects of the virtual event, including content, speakers, platform usability, and overall experience; use this information to improve future events. 4) Monitor your social media, email, and other communication channels for post-event inquiries or comments. Being responsive shows your commitment to the community and enhances the attendee experience.

The order here is wrong. You need to choose your goals, outcomes, objectives etc and then choose your platform. The platform or tool always comes after you know what you’re trying to achieve so you can make sure it will help you achieve them.

1. Ensure you deliver on the promise of the event (eg. “key takeaways” you promoted leading up to the event, which attracted your audience). Falling short on this affect’s brand equity and it will be even more difficult to attract them to your next event. 2. Prepare for Q&A, and anticipate sticky questions. Events go from good to great when they moderate a live virtual Q&A smoothly. I would avoid the host moderating Q&A at the same time 3. Test your virtual platform. It may work with 5 people during a tech rehearsal - but will it work with 100+?

The building blocks of event planning and management should be employed here. 1. Set clear goals and objectives. This will determine which platform is the best for your conference. 2. Know your audience! I cannot stress this enough. This is how you'll ensure every detail is tailored to give them the best experience possible. 3. And last but not least, you've got to roll up your sleeves and dive into the nitty-gritty of planning and execution, making sure everything runs smoothly from start to finish. Plan for technical difficulties and other usually unforseen issues. With these building blocks in place, you'll be well on our way to hosting an awesome event that everyone will remember!