What are your favorite commercial design projects?

1 Branding and Identity

One of the most essential and influential aspects of commercial design is branding and identity. This involves creating a visual identity for a company, product, or service that reflects its values, personality, and goals. Branding and identity can include logo design, typography, color scheme, style guide, and other elements that communicate a consistent and memorable message. Some of our favorite branding and identity projects are those that capture the essence of the brand, stand out from the competition, and resonate with the target audience.

2 Packaging Design

Another important and exciting area of commercial design is packaging design. This involves designing the shape, material, graphics, and functionality of the containers or wrappers that hold or protect a product. Packaging design can influence the perception, preference, and purchase of a product, as well as its environmental impact and user experience. Some of our favorite packaging design projects are those that are innovative, attractive, informative, and sustainable.

3 Signage and Wayfinding

A third type of commercial design project that we love is signage and wayfinding. This involves designing the signs, symbols, maps, and directions that help people navigate and orient themselves in a physical space. Signage and wayfinding can enhance the accessibility, usability, and aesthetics of a place, as well as its identity and culture. Some of our favorite signage and wayfinding projects are those that are clear, intuitive, engaging, and expressive.

4 Interior Design

A fourth category of commercial design project that we admire is interior design. This involves designing the layout, furniture, lighting, color, texture, and decoration of the indoor spaces where people live, work, or visit. Interior design can affect the mood, comfort, productivity, and satisfaction of the occupants, as well as the functionality and appeal of the space. Some of our favorite interior design projects are those that are functional, comfortable, stylish, and unique.

5 Editorial Design

A fifth kind of commercial design project that we enjoy is editorial design. This involves designing the layout, typography, images, and graphics of printed or digital publications, such as books, magazines, newspapers, or websites. Editorial design can influence the readability, comprehension, and interest of the content, as well as its tone and style. Some of our favorite editorial design projects are those that are elegant, dynamic, coherent, and captivating.

6 Web Design

A sixth and final type of commercial design project that we appreciate is web design. This involves designing the structure, interface, content, and functionality of websites or web applications. Web design can affect the usability, accessibility, and engagement of the users, as well as the performance and optimization of the site. Some of our favorite web design projects are those that are user-friendly, responsive, interactive, and creative.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?