What are some creative ways to feature tenant stories and feedback in your newsletter?

1 Use testimonials

Testimonials are short and positive statements from your tenants that express their satisfaction with your services, facilities, or events. They can help you build trust, credibility, and loyalty among your audience. You can use testimonials to showcase how you have solved a problem, improved a situation, or exceeded an expectation for your tenants. You can also use them to promote a specific feature, benefit, or offer that you have for your tenants. To collect testimonials, you can ask your tenants to fill out a feedback form, send you an email, or leave a review on your website or social media.

2 Share success stories

Success stories are longer and more detailed narratives that describe how your tenants have achieved a goal, overcome a challenge, or experienced a transformation with your help. They can help you demonstrate the value and impact of your services, facilities, or events. You can use success stories to tell a compelling story that engages your audience, shows your tenants' personalities and backgrounds, and highlights your role and contribution. To collect success stories, you can interview your tenants, ask them to write a guest post, or invite them to share their story on a video or podcast.

4 Conduct surveys and polls

Surveys and polls are simple and quick ways to collect feedback from your tenants on various topics related to your building management. They can help you understand your tenants' needs, preferences, and opinions. You can use surveys and polls to gather data, insights, and suggestions that can help you improve your services, facilities, or events. You can also use them to generate engagement, interaction, and fun among your audience. To conduct surveys and polls, you can use online tools, email, or social media platforms.

5 Host a Q&A session

A Q&A session is a live or recorded event where you answer questions from your tenants on topics related to your building management. It can help you establish your authority, expertise, and transparency. You can use a Q&A session to address common issues, concerns, or queries that your tenants have. You can also use it to share tips, advice, or best practices that can help your tenants make the most of your services, facilities, or events. To host a Q&A session, you can use video conferencing, webinars, or social media live streams.

6 Publish a case study

A case study is a detailed and analytical report that describes how you have helped a tenant or a group of tenants achieve a specific outcome or solve a specific problem. It can help you showcase your skills, knowledge, and experience. You can use a case study to illustrate how you have applied a strategy, method, or tool to address a challenge, opportunity, or goal that your tenants have. You can also use it to highlight the results, benefits, and lessons learned from your intervention. To publish a case study, you can write a document, create a presentation, or produce a video.