Customer testimonials are powerful tools to boost your credibility, trust, and sales in outside sales. But how do you ask your happy customers to share their positive experiences with your products or services? Here are some creative ways to ask for customer testimonials that can help you generate more referrals and conversions.
One of the advantages of outside sales is that you can interact with your customers face-to-face, or at least via video calls. This gives you a chance to build rapport, show empathy, and demonstrate value. It also makes it easier to ask for customer testimonials, as you can see their reactions and emotions. You can use video calls to ask your customers to record a short testimonial on their phone or webcam, or to give you permission to use a snippet of your conversation as a testimonial. Make sure you explain the benefits of giving a testimonial, such as helping other customers, showcasing their expertise, or getting a discount or reward.
Testimonials are absolute garbage unless in an officially broadcast advert on something like a CBS or an NBC. I guarantee I could sweet talk a handful of people to say glowing things by either 1) giving away free service or 2) grooming references. The most convincing reference is word of mouth and an email address that you’re not present for or can be made to pressure someone to say something. Thank you emails /surveys that elaborate on succinct points of excellence are great but testimonials are absolute theater and shouldn’t be trusted.
Leveraging video calls for customer testimonials adds a personal touch to the request. It allows you to gauge their reactions in real-time, making the interaction more engaging and genuine. Encouraging customers to share their experiences through this medium can yield authentic testimonials, enhancing their value to your brand and future customers.
Leveraging video calls for customer testimonials adds a personal touch to the request. hare success stories to inspire, illustrating the impact firsthand. Begin conversations by expressing genuine interest, emphasizing their unique journey.
Client testimonials should come naturally and relations need to be built over time. Importantly - never ask for testimonials as one sided favour; for oneself or for your company. For companies, it should always portray as positive collaboration with a hint of marketing. That helps put the customer first and not just an exercise of favour.
Another way to ask for customer testimonials is to create a survey that asks your customers about their satisfaction, feedback, and suggestions. You can use online tools like SurveyMonkey, Typeform, or Google Forms to create and send your survey. You can also include a question that asks your customers if they are willing to provide a testimonial, and if so, how they prefer to do it (e.g., email, phone, video, etc.). You can also offer incentives for completing the survey, such as a free gift, a coupon, or a chance to win a prize.
Social media is a great platform to ask for customer testimonials, as it allows you to reach a large and engaged audience. You can use social media to share your existing testimonials, ask your followers to share their stories, or create a hashtag or a contest that encourages your customers to post their testimonials. You can also monitor and respond to your customers' comments, reviews, and mentions, and ask them if you can use their feedback as a testimonial. Make sure you thank your customers for their testimonials, tag them, and share them on your website and other channels.
A simple and effective way to ask for customer testimonials is to send a thank-you note to your customers after they make a purchase, renew a contract, or achieve a milestone. A thank-you note shows your appreciation, gratitude, and professionalism, and creates a positive impression. You can use a thank-you note to ask your customers to share their testimonial in a friendly and respectful way. You can also include a link to your testimonial page, a testimonial request form, or a testimonial template to make it easy for them to write one.
Storytelling is a powerful technique to captivate your customers' attention, emotions, and imagination. You can use storytelling to ask for customer testimonials by sharing stories of how your products or services have helped other customers solve their problems, achieve their goals, or improve their lives. You can also ask your customers to share their own stories of how they have benefited from your products or services, and how they would recommend them to others. You can use storytelling to create a narrative, a case study, or a testimonial video that showcases your customers' testimonials.
Estabelecer parcerias estratégicas com influenciadores ou outras empresas para promover depoimentos de clientes, ampliando a visibilidade e credibilidade. Criar vídeos curtos e dinamicos apresentando casos de sucesso dos clientes, destacando os resultados obtidos com seus produtos ou servi?os. Criar um podcast onde clientes compartilham suas experiências em plataformas de áudio ou vídeo com depoimentos autênticos. Oferecer experiências exclusivas, como convites para eventos especiais, aos clientes que compartilharem depoimentos excepcionais. Implementar uma caixa de sugest?es física ou virtual, onde os clientes podem depositar depoimentos de forma an?nima, incentivando feedbacks honestos.
SaaS Sales Specialist | FinTech - MarTech - EdTech | SDR & BDR Advocate | Let's Connect!
Hey, Let's be different and intentional about asking for client testimonials. - Use this tactic into your negotiations with your prospects/clients in your sales process. - When you have a client ask for discount/terms/additional users and if you're willing to discount - do Not just give away things like that, but take the client commitment to provide you/your company with a great testimonial. - You can also ask them for your LinkedIn recommendation if you amazed them with your work. - Ensure that your clients know their every ask has something they got to you give you as return. - Use flexibility options around pricing, No discount word. - Show them the value in numbers you create for them with flex.. - Be bold & direct in your ask.