What are some of the challenges of retaining customers in a highly competitive or saturated market?
Customer retention is the ability to keep your existing customers loyal and satisfied with your products or services. It is a crucial factor for the long-term success and profitability of any business, especially in a highly competitive or saturated market. However, retaining customers is not an easy task, as it involves overcoming various challenges and obstacles. In this article, we will discuss some of the most common challenges of customer retention and how to overcome them.