One of the main features of ARM architecture is its modularity and scalability. ARM does not produce physical chips, but rather licenses its designs to other companies that can customize them according to their needs and applications. For example, Apple uses its own ARM-based cores, such as the A-series and M-series, for its iPhones, iPads, and Macs, while Samsung uses its own Exynos processors, which also incorporate ARM cores, for some of its Galaxy devices. ARM also offers different levels of performance and power efficiency for different market segments, such as Cortex-A for high-end smartphones and tablets, Cortex-R for real-time applications, and Cortex-M for microcontrollers and embedded devices. Another feature of ARM architecture is its compatibility and standardization. ARM processors use a common instruction set and a common platform, called the ARMv8-A, which ensures that software and applications can run smoothly across different devices and operating systems. This also makes it easier for developers to create and optimize apps for ARM devices.