What are the most effective ways to identify areas for improvement in mobile design?

Definitely testing with real users is the best way to identify what can be improved and I mean test in real context where the product or service is gonna be used

Aplicar SUS e PSSUQ na aplica??o afim das pessoas usuárias avaliarem o design, a comunica??o, a usabilidade e a experiência entregues.

Identifying areas for improvement in mobile design requires a systematic and user-centered approach. Here are some effective ways to identify areas for improvement: User feedback and testing Analytics data Heatmaps and click tracking Comparative analysis Expert review and heuristic evaluation You can gain a comprehensive understanding of user needs, pain points, and areas for improvement in your mobile design by following these. Prioritize the identified areas and iterate on your design to create a better user experience.

Consider your audience and the devices they'll most likely be using. If your application geographic target is global this is especially important for bandwidth and device issues. Have realistic goals as well, many teams want to recreate their desktop experience which often fails, instead take advantage of the use cases of mobile.

Identify the need to address and target ROI expected from improving the design. Rarley design for the sake of design. It can look nice to see elsewhere but may do more damage to your product than good. Design is also about maximising the efficiency of the technology and services it uses so an audit from user, technology and buiness perspectives would be very useful to start with.

By using a combination of these methods, you can effectively identify areas for improvement in your mobile design and create a better experience for your users User research: * Observe users:?Watch them interact, noting pain points and confusion. * Get feedback:?Surveys, interviews, and focus groups reveal user needs and preferences. * Analyze data:?App crashes, abandonment rates, and time spent on screens highlight user struggles. Design principles: * Evaluate against best practices:?Simplicity, responsiveness, clarity, accessibility, consistency. * Benchmark against competitors:?See what they do well and where you can improve. Technical analysis: * Check for performance issues, Review code

testing is a best way to identify it. half of the work is now can be done using AI tools just final testing and collecting data is needed and one can get insights on improvements.

To make a mobile app better, you need to watch how people use it, see what they like or find confusing. Look at the numbers like how many people use it or leave quickly. Ask users what they think. Also, check what other apps are doing well. Make sure everyone can use it, test different versions, and make it work fast. See where people click and get ideas from different people. Always learn from what's happening in the world of apps to make yours even better!

Pour définir les objectifs de conception mobile il faut se lancer dans l'application de méthodes orientées UX research : - analyser le contenu de la concurrence (benchmarks, sites, applications...) - se familiariser avec le produit sur lequel intervenir (utilisation, formations...) - analyser la data pour obtenir des indicateurs précis (analytics, hotjar...) - s'entretenir et inclure les autres métiers dans l'équipe projet (analyste, UX research, marketing digital, développement...) - S'entretenir avec les utilisateurs pour collecter des retours sur l'utilisation (entretiens, questionnaires, test...) - Effectuer un audit afin de mettre en place les meilleures pratiques design (responsive, optimisation, interaction, accessibilité...)

Researching and testing is the optimal method to provide an excellent experience for every user. In each project, we encounter the dedication and challenge of comprehending diverse user types, varying situations, locations, ages, perspectives, etc. By grasping the information, testing the product, and iterating, you will discover how to enhance the journey.

Applying mobile design principles and best practices is essential for identifying areas of improvement in your mobile design. By aligning your design with established guidelines such as intuitive navigation, touch optimization, and responsive layout, you can ensure a user-friendly and consistent experience across different devices and screen sizes. Additionally, focusing on factors like clear typography, appropriate color contrast, and effective feedback mechanisms enhances usability and accessibility, ultimately leading to a more polished and efficient mobile design.

There are rules to be followed and rules to be broken. However, always keep in mind when designing for mobile to apply design principles that are established and proven to be the best practices. This helps users to feel familiar with certain interactions they expect and so they can focus on the primary action they came for without feeling frustrated or lost.

Applying design principles goes after identifying areas for improvement, It is part of finding a solution to the discovered problem(s). Does not apply to the initial question.

You don't need to reinvent the wheel, taking advantage of mobile standards will make your app more intuitive to users and make it less necessary to learn your UI. Bandwidth issues are a bigger concern with mobile so check how your application responds if data is delayed or drops altogether, a lot of times this is neglected which results in an unresponsive UI and frustrated users.

Traditional benchmarking risks following outdated trends, like chasing a 'star that's already dead.' It's crucial to focus on usability benchmarking to identify where competitors fall short in user satisfaction. This approach allows us to uncover real opportunities for innovation, not just in features but in significantly improving user experiences. By understanding and addressing the gaps in usability, we can leapfrog competitors, offering solutions that are not only different but superior in meeting user needs.

Analyzing competitors and benchmarks in your industry or niche is an invaluable strategy for identifying areas of improvement in mobile design. By closely examining their features, branding, user engagement strategies, and user feedback, you can uncover valuable insights to enhance your own mobile design. Leveraging tools such as app stores, review sites, and social media enables you to gain a comprehensive understanding of the mobile landscape and stay ahead of the curve in delivering a compelling user experience.

Benchmark is one of the first go-to desk research methods one apply to kick off the project. It helps to gain valuable insights for a SWOT analysis as well as for inspiration for UI.

Competitor reviews can be a valuable tool, but we need to be careful when using them. To benchmark various features from our competitors, we should have analytics data to determine how useful the features are to their users. Unfortunately, this data is not available from app stores or social media. We should always keep in mind that the success of an app is not solely based on how many features it has. It's about staying focused and delivering on our marketing promise in the best possible way.

Based on my personal experience, the most effective ways to identify areas for improvement in mobile design involve gathering user feedback and conducting usability testing. Actively seek user opinions through surveys or direct feedback to understand their pain points and preferences. Additionally, conduct usability tests with real users to observe how they interact with the mobile interface. Pay attention to any challenges they face, such as navigation issues, confusing layouts, or slow load times. Analyzing analytics data, like user flow and engagement metrics, can also provide valuable insights into which features are working well and which may need enhancement.

Iterating and refining mobile design involves an ongoing process of gathering feedback, analyzing data, and making incremental improvements to enhance the user experience. Here's a brief overview of the most effective ways to iterate and refine mobile design: User Feedback, Analytics, Iterative Design Process, Usability Testing, Iterative Prototyping, etc.

Always get a user feedback on the prepared designs and concepts before implementing. This helps to spot flaws which might have been overlooked in the creative process OR validate the design idea is practical, understandable by users and so does it meet business requirements and user expectations.

L'itération fait partie intégrante du métier d'UX & UI Designer. Je suis convaincu que la conception mobile parfaite n'existe pas car un produit doit s'adapter dans un environnement en perpétuelle évolution ! C'est pourquoi j'applique une méthode comme le design thinking qui permet d'améliorer l'expérience et l'utilisation dans le temps à travers la conception de wireframes ou prototypes. D'après mes précédentes expériences, je divise généralement ce processus en 3 étapes - Ecoute et échange : comprendre les besoins du client et des utilisateurs - Analyse et planification : définir les objectifs et établir un plan d'action - Conception et idéation : réalisation de maquettes, analyse des résultats et itérations...

In addition to the above list is Accessibility: Considering the mobile an essential part of most people's life. It is essential to have it accessible for all by following the principles of accessibility.

When team doesn't have enough time for user research and usability testing, using heuristic evaluation or expert reviews can help us start improvements, also reviewing competitors and benchmarking or study about best practices can help us manage our time for reducing make a mistake.

In addition to the aforementioned strategies, it's crucial to consider user feedback and conduct usability testing to uncover areas for improvement in mobile design. Soliciting input from real users and observing their interactions can reveal valuable insights into pain points and usability issues that may not be apparent through other methods. Furthermore, staying updated on emerging trends and technologies in the mobile design landscape can help you anticipate future challenges and opportunities, ensuring your design remains relevant and effective in a rapidly evolving digital landscape. Finally, fostering a culture of continuous improvement and innovation within your design team.

Analyzing emerging disruptive technologies is pivotal to stay, not only up-to-date in mobile design trends, but also ahead of the competitive landscape. At a base level, leveraging metrics, user feedback loops, stakeholder & SME feedback loops, competitive landscape analyses, and UX/Usability heuristic evaluations are critical for success, as mentioned by other experts. But, also consider the explosion of LLMs, like ChapGPT, as well as cross-applications with mobile and VR, AR, and MR experiences. Mobile design is shifting to accommodate these new ways for users to experience technology, and it isn’t going away any time soon.

Para la mejora continua y la innovación; dise?ar como un cientifico es efectivo. Al igual que un cientifico entender que se tiene una caja de herramientas disponibles, saber cuando usarlas y combinarlas será el resultado de hacer pruebas. Cuando estás identificando áreas de mejora o creando algo nuevo es muy común que la dirección que se quiere tomar no se encuentre en el sistema de dise?o o tan atípico que ni en el mercado, es por eso que las decisiones deben ir respaldadas de métricas y principios psicológicos que guíen el comportamiento resultante del cambio.