What is lead qualification and how can you use it to generate leads?
Lead generation is a vital process for any business that wants to grow and reach new customers. But not all leads are created equal. Some leads are more likely to buy from you than others, and some leads may not be a good fit for your product or service at all. That's why you need to qualify your leads before you invest time and resources in pursuing them. In this article, you'll learn what lead qualification is, why it matters, and how you can use it to generate leads that are more likely to convert.