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What are the latest trends and best practices for developing a speaker portfolio and pitch?

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As a motivational speaker, you know how important it is to showcase your expertise, personality, and value to potential clients and audiences. But how do you create a speaker portfolio and pitch that stand out from the crowd and get you booked for more gigs? In this article, we'll explore the latest trends and best practices for developing a speaker portfolio and pitch that highlight your strengths, demonstrate your impact, and persuade decision-makers to choose you.

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1 Define your niche and audience

One of the first steps to developing a speaker portfolio and pitch is to define your niche and audience. What is your unique angle, message, or story that sets you apart from other speakers? Who are you trying to reach, inspire, and influence with your speech? How do you solve their problems, challenges, or needs? By answering these questions, you can craft a clear and compelling value proposition that showcases your relevance, credibility, and authority in your field.

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Darshan Mittal

Audit & Assurance || Haribhakti & Co. || RVG ||11k+LinkedIn Family || Ex- HDFC || Finance Enthusiast || Top 5% mentor at Topmate || Content Creation || 1.5M+ Impressions
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As of my last knowledge update in January 2022, here are some trends and best practices for developing a speaker portfolio and pitch. Keep in mind that trends may have evolved since then: 1. Vidoe content 2. Online presence 3. Niche specialization 4. Testimonials and Endorsements 5. Clear branding 6. Interactive elements 7. Stay updated on industry trends Always stay adaptable and open to evolving trends, as the speaking landscape can change. Regularly update your portfolio and pitch to reflect your latest accomplishments and keep your materials fresh and relevant.

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Dr. Nicky Kisku

Material Scientist
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"Crafting a compelling speaker portfolio and pitch involves staying ahead with the latest trends and integrating best practices. Embrace diverse content showcases, incorporate interactive media, leverage client testimonials, adopt a data-driven approach, showcase virtual speaking experience, maintain branding consistency, present achievements innovatively, and tailor pitches for diverse audiences. By doing so, you position yourself as a dynamic and sought-after speaker in the evolving landscape of public speaking."

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will W.

--Transformational Speaker- Priest- Sports- Tech
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Think in terms of what a portfolio is a simple term a hyped up resume basically, words are interchangeable and mean different things. The short of this tell your story, so how can you build a useable promotional marketing portfolio. When you create content tell the story, but also subtly include your own experiences if you have in resolving or what was learned in the situation. Sure include feed back or other material that support's the action. Once you do this, the other aspects are just background as you the person become the lead.

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Jodi-Tatiana Charles

International Marketing Strategist | Change Management Expert | Executive Coach | Author | Board President Emeritus | Interim CMO | Podcast Host | 5x Marathoner
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As a global marketing and business development strategist and speaker, staying informed about the latest trends and best practices for developing a speaker portfolio and pitch is paramount. Firstly, integrating video content into your portfolio is essential, as it offers a dynamic and engaging way to showcase your speaking engagements. Secondly, prioritize building a strong personal brand that aligns with your speaking expertise, ensuring that your online presence effectively communicates your unique value proposition. Lastly, actively engage with your audience through social media and webinars, providing valuable insights and fostering relationships that enhance your pitch and overall speaking career.

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2 Create a professional website and media kit

A professional website and media kit are essential tools for showcasing your speaker portfolio and pitch. Your website should include your bio, testimonials, speaking topics, videos, podcasts, articles, books, awards, and contact information. Your media kit should be a PDF document that summarizes your key information, such as your bio, photo, speaking topics, testimonials, and fees. You can use tools like WordPress, Squarespace, Canva, or Adobe Spark to create a stunning website and media kit that reflect your brand and style.

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Pam Moore

Founder Brand With Soul ?? AI Strategist ?? CMO Fractional ?? Speaker ?? | Brand Builder | Launch GTM ?? | Digital Physiologist | Podcast Host ?? | Best Selling Author | Forbes #5 Social Media Influencer
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Build a stellar website: Your speaker portfolio deserves a professional home. Let your personality shine with photos, your bio, testimonials, speaking engagements and more. Showcase Achievements: Add videos, podcasts, articles, books and awards to your website. Let your results speak for you. Craft a media kit: Create a succinct pdf with your bio, photo, speaking topics, glowing testimonials, and fees. Use the right tools: Wordpress, Squarespace, Canva and Adobe Spark are great for crafting a site and media kit that dazzle! Make it YOU! Ensure both the website and media kit mirror your unique brand and style. Let you be the magic that helps you stand out! It takes 6-7 brand touches for someone to remember you! Make every touch count!

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3 Leverage social media and content marketing

Social media and content marketing are powerful ways to build your online presence, grow your audience, and demonstrate your expertise as a speaker. You can use platforms like LinkedIn, Twitter, Facebook, Instagram, YouTube, Medium, or Clubhouse to share your insights, stories, tips, and opinions on topics related to your niche. You can also create a blog, podcast, newsletter, or book to provide valuable content that showcases your knowledge, skills, and personality. By creating and sharing engaging content, you can attract followers, fans, and leads who are interested in your message and want to hear more from you.

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Pam Moore

Founder Brand With Soul ?? AI Strategist ?? CMO Fractional ?? Speaker ?? | Brand Builder | Launch GTM ?? | Digital Physiologist | Podcast Host ?? | Best Selling Author | Forbes #5 Social Media Influencer
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Social media savvy: Harness platforms like LinkedIn, Twitter, Facebook, Instagram and YouTube to amplify your voice. Share your expertise: Regularly post insights, stories, and tips that highlight your knowledge as a speaker. Diversify your content: Create a blog, podcast or newsletter. Write a book to deepen your content offerings. Be consistent & engaging: Consistent, quality content is key. Keep your audience captivated & craving more. Grow your Tribe: I call this the OPX factor. Community = life! Tap into other people community and content. Be the vibe, energy and inspiration other communities leverage to fuel their brands and souls! Content is King, Queen and Joker! Let your content do the work for you!

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4 Network and pitch strategically

Networking and pitching are crucial skills for finding and landing speaking opportunities. You can use online and offline platforms to connect with event organizers, decision-makers, influencers, and peers who can help you get referrals, recommendations, or invitations to speak. You can also research and target events, conferences, podcasts, or media outlets that align with your niche and audience. When pitching, you should tailor your message to the specific needs, goals, and pain points of the person or organization you're pitching to. You should also highlight your value proposition, showcase your portfolio, and follow up politely and professionally.

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5 Collect feedback and testimonials

Feedback and testimonials are valuable sources of information and social proof for improving your speaker portfolio and pitch. You should always ask for feedback from your clients, audiences, and peers after each speaking engagement. You can use tools like SurveyMonkey, Google Forms, or Typeform to create and send feedback forms that ask for ratings, comments, or suggestions on your performance, content, and impact. You should also ask for testimonials from satisfied clients, audiences, or partners that you can use on your website, media kit, social media, and pitch. Feedback and testimonials can help you identify your strengths, weaknesses, opportunities, and threats as a speaker, and also boost your credibility, reputation, and trustworthiness.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Shubhra Chaturvedi

6× ON CNBC AWAZ AS A PANELIST.Certified Corporate and Soft Skills Trainer with 12+ years of being a Communication and Personality Development Trainer.Help students with the interview preparations.
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??Interactive Content: Include engaging videos or demos showcasing your speaking style. ??Diverse Topics: Cover a range of relevant and trending subjects to appeal to diverse audiences. ??Testimonials and Endorsements: Feature positive feedback or endorsements from previous speaking engagements. ??Professional Bio: Craft a concise and compelling bio highlighting expertise and accomplishments. ??Clear Value Proposition: Clearly communicate the value you bring to audiences and event organizers in your pitch.

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What are the latest trends and best practices for developing a speaker portfolio and pitch?

1

2

3

4

5

6

1 Define your niche and audience

2 Create a professional website and media kit

3 Leverage social media and content marketing

4 Network and pitch strategically

5 Collect feedback and testimonials

6 Here’s what else to consider

Motivational Speaking

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What are the latest trends and best practices for developing a speaker portfolio and pitch?

1

2

3

4

5

6

1 Define your niche and audience

2 Create a professional website and media kit

3 Leverage social media and content marketing

4 Network and pitch strategically

5 Collect feedback and testimonials

6 Here’s what else to consider

Motivational Speaking

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