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What are the do's and don'ts of following up after networking?

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Navigating the post-networking phase is crucial for solidifying connections and fostering professional relationships. After exchanging business cards or LinkedIn profiles, the real work begins. A timely, thoughtful follow-up can set the stage for a fruitful collaboration or mentorship. Conversely, a lackluster or pushy approach can tarnish your reputation. By understanding the do's and don'ts of following up, you can effectively cultivate the connections that will help you grow professionally.

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Hikmat Hasanov

Fundraising, Business Development, Executive Leadership
Vivek Godse

#LICAgent... Since 1986 (for 38 Yrs) | BNI Sr Support Director | Follow us for Life Insurance Tips & updates | Call us…

1 Timely Response

When you've made a new contact, timing is everything. You want to strike while the iron is hot, ideally within 24 to 48 hours after the event. This shows that you're serious about the connection and respectful of the other person's time. It also helps to keep your interaction fresh in their mind. A quick note expressing your appreciation for the conversation and suggesting a next step, such as a coffee meeting or a call to discuss a specific topic, can be very effective.

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Hikmat Hasanov

Fundraising, Business Development, Executive Leadership
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Follow up quickly after meeting new contacts – ideally within 24-48 hours. This shows initiative and keeps the connection fresh. Briefly express appreciation and suggest a clear next step (coffee meeting, call, etc.).

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2 Personal Touch

Personalization is key in your follow-up. Remember details from your conversation and reference them to demonstrate genuine interest. This could be a project they mentioned or a shared hobby. It shows you were engaged during the interaction and are not just sending a generic message. This personal touch can turn a standard follow-up into the beginning of a meaningful professional relationship.

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Hikmat Hasanov

Fundraising, Business Development, Executive Leadership
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Make your follow-up count! Reference specific details from your conversation to show genuine interest. This could be a project, hobby, or shared idea. Personalization stands out and fosters stronger connections.

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3 Offer Value

Your follow-up should offer value to your new connection. Think about how you can help them, whether it’s by providing a resource, introducing them to someone in your network, or sharing information relevant to their business. This approach not only makes you memorable but also positions you as someone who is helpful and resourceful, qualities that are highly regarded in any professional setting.

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Vivek Godse

#LICAgent... Since 1986 (for 38 Yrs) | BNI Sr Support Director | Follow us for Life Insurance Tips & updates | Call us to buy New Policy | or for free Services for current policies
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I generally meet the visitors who attend a BNI meet later at their offices to intrdoduce what we do. I offer them free of cost services for their existing Life Insurance pilicies. These include creating statements of their current policies with cash flow dates, reminders when they pay premium or receive maturity amounts. I also help the register those policies on Insurance company's website. This way I can add a lot of value to their finance management. When ever the visitor needs any info about any exisiting policy or wants to buy a new, he remembers me & contacts me. I also let them know that they can contact me for anything & everything under he sun. When they call me for other than Lif Insurance I refer them to fellow BNi membes.

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Hikmat Hasanov

Fundraising, Business Development, Executive Leadership
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Don't just follow up, follow up with value. Offer a resource, make a helpful introduction, or share relevant information. This makes you memorable and positions you as a supportive, valuable connection.

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4 Maintain Professionalism

While it’s important to be warm and personable, maintaining professionalism is paramount. Use appropriate language and keep the tone respectful. Avoid being overly familiar or casual, as it may not be well-received. Ensure your communication is free of typos and grammatical errors, as these can detract from your credibility. Remember, this follow-up is an extension of your professional persona.

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Hikmat Hasanov

Fundraising, Business Development, Executive Leadership
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In your follow-up, balance warmth with professionalism. Use respectful language, avoid overly casual phrasing, and proofread carefully. This ensures a positive, credible impression.

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5 Consistent Follow-Up

If you don’t get a response right away, don’t be discouraged. People are busy and it’s possible your message was overlooked. Sending a polite reminder after a week or two can be a good way to get back on their radar. However, it’s crucial to know when to stop. If you’ve sent two or three follow-ups without a response, it’s time to move on. Persistence is important, but so is respecting others’ boundaries.

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Hikmat Hasanov

Fundraising, Business Development, Executive Leadership
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No immediate reply? Don't fret. A polite reminder after a week is okay. But respect boundaries – two or three follow-ups without a response mean it's time to move on. Persistence is good, but so is respecting their time.

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Vivek Godse

#LICAgent... Since 1986 (for 38 Yrs) | BNI Sr Support Director | Follow us for Life Insurance Tips & updates | Call us to buy New Policy | or for free Services for current policies
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Consistent Follow-Up is the key to success in Business Networking. The Visitors attending Business Networking meetings can be a great source of business if followed correctly. I generally ask them if I can meet them later at their office to introduce what we do. I also ask date of birth of male visitors. This data is then entered in my CRM. With this data I can send them birthday wishes & any offers realated to their age. I also have an area-wise excel list of clients / prospects. This helps me meet them again whenever I am in that area to maximise time management. Many visitors to BNI meets have become my clients. They may not be prepared to buy Life Insurance when they attend a BNI meet, I help them remember me when they want to buy

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6 Social Media Etiquette

Social media platforms like LinkedIn are powerful tools for following up after networking events. When connecting, include a personalized message reminding them of your interaction. Engage with their content by liking or commenting on their posts in a meaningful way. This keeps you in their network's periphery without being intrusive. Avoid spamming their feed or sending too many messages, as this can be off-putting.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What are the do's and don'ts of following up after networking?

1

2

3

4

5

6

7

1 Timely Response

2 Personal Touch

3 Offer Value

4 Maintain Professionalism

5 Consistent Follow-Up

6 Social Media Etiquette

7 Here’s what else to consider

Business Networking

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What are the do's and don'ts of following up after networking?

1

2

3

4

5

6

7

1 Timely Response

2 Personal Touch

3 Offer Value

4 Maintain Professionalism

5 Consistent Follow-Up

6 Social Media Etiquette

7 Here’s what else to consider

Business Networking

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