What do you do if you're a creative strategist experiencing burnout?

If you are not seeing new and fresh idea's your creative strategist may be having burn out. Redefining goals is a great way to refresh challenges and refocus a team.

When burnout hits, it's time to recharge those creative batteries! ??? Take a break to relax and rejuvenate, whether it's a walk in nature ??, a creative hobby ??, or simply chilling with friends ??. Set boundaries, prioritize self-care, and remember: You're not alone, and it's okay to ask for help. ????

If you're experiencing burnout as a creative strategist, it's important to prioritize self-care and take steps to recharge. Consider taking a break from work to rest and rejuvenate. Engage in activities that help you relax and unwind, such as hobbies, exercise, or spending time with loved ones. Reflect on your workload and see if there are ways to delegate tasks or streamline your processes to reduce stress. Additionally, consider seeking support from a therapist or counselor to help you cope with burnout and develop healthy coping strategies.

Reconhecer sinais de burnout é o primeiro passo para a recupera??o. Priorizar seu bem-estar é essencial; isso significa reservar tempo para descanso, hobbies e atividades que recarregam suas energias criativas. Buscar apoio, seja através de conversas com colegas, mentoria ou mesmo apoio profissional, pode oferecer novas perspectivas e estratégias de coping. Lembre-se, pausas s?o n?o apenas necessárias, mas também produtivas para manter a chama criativa acesa.

Marketing or any other filed that requires CREATION in any shape or form, is extremely challenging and needs you to give your 100%, 100% of the time. Professionals, tend to burn out and do not realize it until their productivity starts to suffer. Take a break early and put yourself in a totally contrasting environment. What do I mean by that? If you are someone who spends 8+ hours on your devices as a part of your job, then take a week off and go in to nature. Disconnect. Try not to look in to any kind of screens and work on your posture. You will come back energized and with new motivation.

Think of it like this: disconnect in order to reconnect (with yourself and your creativity). If you've got a creative role or manage creative work, prioritise taking short breaks that take you out of your current environment --> leave the room, move your body, interact with the elements (go outside) and break your focus from a screen. To paraphrase Rick Rubin, literally change your physical perspective frequently and come back to your work with fresh eyes.

Burnout means you have stretched yourself beyond your capacity. Some recommendations for burnout: 1. The moment any email or message overwhelms you and give you anxiety, that’s a clear sign that you are reaching your saturation point. 2. Turn off all notifications after work hours. 3. Request your superiors to give you time off. It is important that your team especially reporting officer understands this. 4. It may also be an indication of unequal division of labour by your seniors - those who work well l, get loaded with more work. In such case your RO must understand the source of the burnout. 5. Lastly, remind yourself constantly that this is “just” a job, and it’s really ok to burnout and feel it completely :) we are all human !

Prevention is key when it comes to avoiding burnout. Once it sets in, it can lead to prolonged illness and even potential work incapacity. As with any illness, it's essential to take proactive measures. Take regular breaks, and if you find yourself constantly rushing—even on weekends—acknowledge that the workload may be too high and delegate tasks. Remember to eat healthily, take lunch breaks, and limit work hours to 8-9 hours a day. Daily meditation can also be beneficial, allowing you to listen to your inner needs and boundaries. Seeking balance in nature and through physical activity can also provide relief. By listening to yourself, prioritizing self-care, and engaging in fulfilling activities, burnout can be prevented.