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What do you do if you're a Creative Strategist and don't know which project management tool to use?

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As a Creative Strategist, you need to manage multiple projects, tasks, and deadlines with your team and clients. But how do you choose the best project management tool for your creative process? There are so many options out there, each with different features, benefits, and drawbacks. How do you know which one will suit your needs, budget, and style? In this article, we'll help you answer these questions and give you some tips on how to find the right project management tool for your Creative Strategy work.

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Mahima Menghani PMP?

Bilingual | Account Management | Story Telling | Marketing | Events | Experiential Advertising | Ex-DDB Omnicom…
Sana Tayyab

Creating High-Performance Teams I Impact with Intent I 2X Founder I Startup Coaching
Veronica Rosas

Multimedia Designer | Arts and Culture Administration | Interdisciplinary Artist | Creative Strategist | Art Consultant…

1 Assess your needs

Before you start browsing through different project management tools, you need to have a clear idea of what you need from them. Think about the size, scope, and complexity of your projects, the number and roles of your team members and collaborators, the communication and feedback methods you use, the budget and time constraints you have, and the creative outcomes you want to achieve. Write down your main goals, challenges, and preferences, and use them as a guide to evaluate different project management tools.

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Veronica Rosas

Multimedia Designer | Arts and Culture Administration | Interdisciplinary Artist | Creative Strategist | Art Consultant | Photographer
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Explore project management tools to find the perfect fit! ????? Consider popular options like Asana for its user-friendly interface and task management features ????, Trello for its visual organization and collaboration capabilities ????, or Monday.com for its customizable workflows and team communication ????. Take advantage of free trials or demos to test out different tools and see which one aligns best with your workflow and project needs! ????

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Jimmy Indra

Chief Executive Officer @ Proxsis Tech Hub | Branding, Marketing, Technology Development
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As a Creative Strategist, consider project management tools like Asana, Trello, or Monday.com. These platforms offer customizable workflows and collaboration features tailored to creative projects. Experiment with a few options to see which aligns best with your team's workflow and preferences.

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Carlos Zardo Jr.

LinkedIn Top Voice Creative Strategy | Autor do livro "13 Exemplos do Efeito Parallax" | CMO | Strategy Leader | Experience Designer | Empreendedor | Professor | Podcaster | Músico
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Any definition of a work model, or even a project in general, should always begin with an understanding of the real needs of those involved. In the case of analyzing the use of creative tools, understanding the relationship that this team will have, how people will be managed and/or self-manage, and what challenges as a whole are fundamental elements for the definition.

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2 Compare features and benefits

Once you have a list of your needs, you can start comparing different project management tools based on their features and benefits. Some of the common features you might look for are: task management, time tracking, file sharing, collaboration, reporting, integration, customization, and security. Some of the common benefits you might look for are: ease of use, flexibility, scalability, affordability, and reliability. You can use online reviews, testimonials, and demos to get a sense of how different project management tools work and how they can help you with your Creative Strategy work.

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3 Try before you buy

The best way to find out if a project management tool is right for you is to try it out for yourself. Many project management tools offer free trials or plans that let you test their functionality and usability. You can use this opportunity to see how the project management tool fits your workflow, how your team and clients respond to it, and how it supports your creative output. You can also experiment with different settings, features, and integrations to see how they affect your project management experience. Make sure you get feedback from your team and clients on how they feel about the project management tool and whether it meets their expectations.

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Sana Tayyab

Creating High-Performance Teams I Impact with Intent I 2X Founder I Startup Coaching
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Free trials are blessings when testing the tools. I used to fall all the time for good UI and UX. I am a visual creature. :) and burnt money on tools. The best approach I was recommended was to test three tools simultaneously and do a quick SWAT aligning with your business objective.

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4 Evaluate and decide

After you've tried out a few project management tools, you need to evaluate them and decide which one to use. You can use a simple matrix or a scoring system to rank them based on your needs, features, benefits, and feedback. You can also weigh the pros and cons of each project management tool and see how they balance out. The final decision should be based on which project management tool best matches your Creative Strategy goals, challenges, and preferences, and which one gives you the most value for your money and time.

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Mahima Menghani PMP?

Bilingual | Account Management | Story Telling | Marketing | Events | Experiential Advertising | Ex-DDB Omnicom, Ex-BBDO Worldwide | Design Thinking | Retail Branding, POS, POP, Activations |
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Imagine you're shopping for the perfect project management tool—it's like finding the right pair of shoes that not only look good but also feel comfortable to wear all day long. According to a survey by Capterra, 67% of teams prioritize ease of use when picking a tool, much like how you'd prefer shoes that are easy to slip on and walk in without any hassle. Now, let's talk about scalability and customization. Think of it as buying furniture for your home that can adapt as your family grows or rearranging things to suit your changing needs. A study by PricewaterhouseCoopers reveals that 77% of successful projects rely on customizable software, much like how versatile furniture can be adjusted to fit different spaces and purposes.

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5 Adapt and optimize

Once you've chosen a project management tool, you need to adapt and optimize it for your Creative Strategy work. You need to set up your projects, tasks, deadlines, roles, and permissions according to your plan and scope. You need to train your team and clients on how to use the project management tool effectively and efficiently. You need to monitor and measure your project performance, progress, and results using the project management tool's features and reports. You need to adjust and improve your project management tool's settings, features, and integrations as you go along and as your needs change.

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Sana Tayyab

Creating High-Performance Teams I Impact with Intent I 2X Founder I Startup Coaching
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Take some time to get to know your tool. Figure out what's not working or where the tool could be more effective. Get creative! Once you've made some changes, put your tool to the test. Try it out in different scenarios and see how it holds up. Get feedback from your team or colleagues to see if it's hitting the mark.

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6 Enjoy and create

The ultimate goal of using a project management tool is to enjoy and create better Creative Strategy work. A project management tool should help you streamline your workflow, enhance your collaboration, increase your productivity, and improve your quality. A project management tool should also inspire you, motivate you, and challenge you to be more creative, innovative, and strategic. A project management tool should not be a burden, a distraction, or a limitation. It should be a tool that empowers you and your team to do your best Creative Strategy work.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Sana Tayyab

Creating High-Performance Teams I Impact with Intent I 2X Founder I Startup Coaching
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Creative tools for me that really works are 1. Coda: a very good tool to create your personalized dashboard and feed data across multiple platforms 2. Notion: best for personal task management and creating workflows and monitoring your progress 3. Figma: I have started using Figma to create presentations I find this to be highly effective. 4. Miro: for brainstorming and creating mind maps

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What do you do if you're a Creative Strategist and don't know which project management tool to use?

1

2

3

4

5

6

7

1 Assess your needs

2 Compare features and benefits

3 Try before you buy

4 Evaluate and decide

5 Adapt and optimize

6 Enjoy and create

7 Here’s what else to consider

Creative Strategy

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What do you do if you're a Creative Strategist and don't know which project management tool to use?

1

2

3

4

5

6

7

1 Assess your needs

2 Compare features and benefits

3 Try before you buy

4 Evaluate and decide

5 Adapt and optimize

6 Enjoy and create

7 Here’s what else to consider

Creative Strategy

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