What do you do if your strategic decisions aren't effectively reaching stakeholders?

As a manager, I understand that plans are always subject to review, we must look at some pillars such as communication, transparency and evaluation. Communication must be clear, without noise, and it is important to have adequate and accessible language for interested parties Understanding the needs so that there is an alignment of interests, and as this action evolves, we must be open to feedback. We must evaluate the process and be open to change, decisions adjusted to real needs will be better received by interested parties.

You've concluded that your strategic decisions are not effectively reaching stakeholders. How do you know? Assess this before revisiting your initial communication. What will success in communicating your strategic decision look like? What will people be saying or doing differently that would indicate they've not only heard you but taken the decisions' new direction to heart? Learn whether a) no one heard your message or b) your message was heard but no one cared/paid attention to it. Your next step will differ based on what you find.

To assess the preference match reach out to your stakeholder segments. People appreciate being asked what they need and value as long as you then take action to match them. While you can use surveys and statistical sources, I find a couple of focus groups or a slate of individual calls to be satisfactory. Busy people are surveyed saturated. Quick meetings and/or calls are effective. Make calls until you begin hearing the same answers.

If your strategic decisions aren't effectively reaching stakeholders, it's crucial to reassess your communication channels and methods. Begin by identifying the gaps in your current communication strategy and tailor your messaging to better align with stakeholders' interests and preferences. Engage in active dialogue, seek feedback, and be transparent about your objectives and the rationale behind your decisions. Additionally, consider utilizing multiple platforms and mediums to ensure comprehensive coverage and understanding among stakeholders. Finally, adapt and refine your approach based on ongoing evaluation and feedback loops to continuously improve communication effectiveness.

Antes de mais nada, é essencial entender quem s?o seus stakeholders e o que os motiva. Quais s?o seus interesses, preocupa??es e objetivos? Quanto mais você souber sobre eles, mais fácil será adaptar sua comunica??o para alcan?á-los de maneira eficaz.

Para uma mensagem clara, menos é mais. Conhe?a seu público e qual a linguagem mais utilizada por eles. N?o adianta ficar enfeitando o discurso, que além das pessoas se distraírem, a mensagem n?o é passada e podem gerar mais dúvidas.

Strategic clarity is essential for effective decision-making and successful execution of organizational goals, decision-making is a skill that improves with practice. By fostering clarity, you’ll enhance stakeholder engagement and drive better outcomes. Avoid excessive technical jargon or complexity. Use clear and concise language to convey the core of your strategic decision. Lack of role clarity often hinders rapid decision-making. Consider the long-term impact of your decision. Instead of fixating solely on the outcome, think about the journey.

I strongly recommend reaching out before you distribute to the population. Once you misfire, your credibility is damaged, and you’ll lose some readers.

Nem todos os stakeholders respondem da mesma forma à comunica??o enviada. Alguns preferem comunica??es rápidas e diretas, outros informa??es detalhadas e até mesmo de participar do processo decisório. Conhe?a seu público e se comunique da melhor forma.

Direct engagement with stakeholders is crucial for successful project management. When you’re working on a project, especially one that involves various stakeholders, it’s essential to have a well-thought-out stakeholder engagement plan (SEP). Remember, effective stakeholder engagement is essential for project success. By proactively managing your relationships with stakeholders, you’ll ensure better alignment, transparency, and trust throughout the project lifecycle.

Feedback loops play a crucial role in strategy design and implementation. Strategies don’t exist in a vacuum; they operate in a dynamic environment. Effective feedback loops allow organizations to adapt to these changes by incorporating real-time information into their decision-making processes, creating feedback loops ensures that strategic decisions are well-informed, stakeholders feel heard, and organizations remain adaptable in a constantly changing business environment. Keep encouraging open dialogue and leveraging feedback to refine your strategies.

Evaluating feedback is crucial for any organization. It allows you to fine-tune your communication strategy and adapt to the needs of your stakeholders. Start by collecting feedback from various sources, employees, customers, partners, and other stakeholders. Look for patterns in the feedback. Be open to adjustments. Stakeholder needs evolve, and your communication strategy should evolve too. Flexibility demonstrates your willingness to listen and adapt, effective communication is a dynamic process. Regularly assess your strategy, make necessary changes, and stay responsive to your stakeholders’ needs.

The best answer here is STOP what you are doing. (Punt). If "Reach" means agreement or understanding, then there is a fundamental flaw between the company and its owners (and employees, partners, customers, etc). You shouldn't be communicating to your stakeholder audiences UNLESS you know them well and should look to their buy-in before moving forward. IF you don't you will lose any confidence in your leaders, teams and company which will setup disastrous impact.

Quando suas decis?es estratégicas n?o est?o chegando aos stakeholders como deveriam, n?o entre em panico. Com um pouco de compreens?o, clareza e comunica??o eficaz, você pode superar esse obstáculo e garantir que suas decis?es sejam ouvidas e compreendidas por todos.