What do you do if your social impact strategies are becoming outdated?

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In a world where social issues and the landscape of activism are constantly evolving, it's crucial to ensure your social impact strategies remain relevant and effective. If you're noticing that your approach is losing its edge, it's time to revitalize your tactics. Adapting to change isn't just about staying current; it's about making sure your efforts continue to make a real difference. Whether you're an individual advocate, a nonprofit organization, or a socially conscious business, the need to refresh your strategies is a call to action that can't be ignored.

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1 Assess Needs

To begin updating your social impact strategies, start with a thorough assessment of the needs you aim to address. Communities and issues change, and an approach that was effective a year ago may not be as impactful today. Engage with the community you're serving, seek out their current concerns, and understand the nuances of how those needs have evolved. This process ensures that your updated strategies are grounded in the present reality and are tailored to the specific challenges at hand.

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Elaine KA

Bridging Customer and Product at Amazon | ex-UNICEF | Columbia | Passion for customer-led tech innovations
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Make sure you’re engaging with the right stakeholders in order to assess needs correctly. Especially involve representatives, advocates, and others who can speak on behalf of the community you are serving. This should be done periodically, such as in between program cycles, to ensure long-term sustainability of the effort. Another good practice is to develop an off-cycle feedback mechanism so stakeholders can provide feedback in other ways.

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2 Reflect Goals

Once you've reassessed the needs, reflect on your organizational goals to ensure they align with these updated community needs. Your mission may remain the same, but the objectives you set to achieve that mission might need to be recalibrated. This reflection allows you to set new, clear, and achievable targets for your social impact work. It's essential to be flexible and willing to redefine success as the landscape shifts.

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Elaine KA

Bridging Customer and Product at Amazon | ex-UNICEF | Columbia | Passion for customer-led tech innovations
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Also be sure to engage stakeholders when it comes to re-defining or assessing the relevancy of goals. Sometimes goals will shift after a certain amount of time or if the program has achieved its impact.

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3 Engage Allies

Engaging allies is critical when refreshing your social impact strategies. Collaboration can bring new perspectives, resources, and energy to your efforts. Reach out to other organizations, community leaders, and stakeholders who share a commitment to your cause. By pooling knowledge and resources, you can co-create more robust and innovative strategies that are better suited to current social dynamics.

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4 Innovate Tactics

Innovation is key to preventing your social impact strategies from becoming outdated. Explore new methods of engagement, such as leveraging technology or adopting novel approaches to advocacy and fundraising. Be creative and willing to take calculated risks. Sometimes, the most effective solutions come from thinking outside the box and experimenting with unconventional tactics.

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5 Measure Impact

To ensure that your updated strategies are effective, establish a system to measure their impact. This involves setting clear metrics and regularly reviewing progress. By tracking the outcomes of your efforts, you can make data-driven decisions and continuously refine your approach. Measuring impact not only demonstrates the value of your work but also highlights areas where further changes may be necessary.

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6 Adapt Continuously

The process of updating your social impact strategies is not a one-time event but an ongoing practice. The world is dynamic, and so should be your approach to creating change. Stay informed about new developments in your field, be receptive to feedback, and be prepared to adapt continuously. This proactive stance ensures that your social impact remains strong and relevant in the face of an ever-changing world.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Urvi Jain

Impact Catalyst I Community Builder I Fractional CXO I Board Advisor Bringing order to chaos by delivering sustainable solutions.
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Social impact is a constantly evolving field, and so should your approach. Workshops and training are fantastic ways to sharpen your saw when it comes to social impact. Explore workshops and trainings on topics like Impact Measurement, Advocacy Strategies,?and Fundraising Techniques to stay current and upskill yourself.

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What do you do if your social impact strategies are becoming outdated?

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1 Assess Needs

2 Reflect Goals

3 Engage Allies

4 Innovate Tactics

5 Measure Impact

6 Adapt Continuously

7 Here’s what else to consider

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