What do you do if your PR interview lacks creativity and innovation?

PR interview lacks creativity and innovation, try showcasing unique experiences or projects that demonstrate your creative thinking and problem-solving skills. Highlighting your passion for innovation and willingness to adapt can make a positive impression.

Reassess goals! Inject creativity and innovation by revisiting your objectives and brainstorming fresh angles. Whether it's infusing storytelling, leveraging multimedia elements, or showcasing out-of-the-box campaigns, pivot to captivate your audience and differentiate yourself. It's about reimagining possibilities and leaving a memorable mark. Let's spark creativity and redefine the PR landscape!

Create a portfolio showcasing your innovative and creative work. Include examples of projects where you successfully reassessed goals to achieve better outcomes. This will demonstrate your ability to think outside the box and provide tangible evidence of your skills. Engage in exercises that promote creative thinking. This could involve brainstorming sessions, mind mapping, or even taking part in creative workshops. These activities can help you develop a mindset that is more conducive to generating innovative ideas.

Reflect on the current approach. Research the market trends Get new ideas by communicating amongst the team Show your relevant experience Get feedback from customers and show them while achieving few more goals

How about making it creative and innovative, instead? - use relevant market statistics, analysed in a context that matters to the audience, bringing up an angle that only you, with your own experience could have. - use stories and examples, data and figures from your own business, explaining why they are or might be relevant for a bigger picture. - use soundbites that get attention and showcase your expertise, but also address the audience needs. - last but maybe most important, stop trying to promote your company or services. You are in an interview as a relevant voice of market, so everything you explain, explain in the wider context, make a relevant opinion in the bigger picture.

Research and gain a thorough understanding of the current dynamics and trends in the PR industry. Stay updated on the latest technologies, platforms, and strategies that are driving innovation in PR. This knowledge will help you identify areas where innovation and creativity can make a significant impact. During the interview, proactively share innovative ideas that align with the changing dynamics of the PR industry. Offer creative solutions to specific challenges or propose unique strategies to leverage emerging trends. This will showcase your ability to think outside the box and bring new perspectives to the table.

Brainstorm with your speaker to identify key experiences or achievements from the past that help to respond the question. Use descriptive language, anecdotes, and examples to bring your experiences to life.

This, to me, is the key. Everyone who is not in PR assumes that we are able to place stories due to the fact that we have connections and relationships with editors, journalists, etc. That's just not true. No journalist is going to put out a weak interview or a flawed story just because a PR person asked for a favor. Rather, the best PR people understand what makes for a good story, and incorporate that into their pitches. If you're giving an interview that lacks creativity and innovation, I'd advise you to take a step back and re-assess what kind of story you're telling.

Take some time to reflect on your own strengths and weaknesses in terms of innovation and creativity. Identify areas where you feel you may have fallen short in the interview and consider how you can improve in those areas. Highlight your problem-solving skills throughout the interview. Discuss situations where you encountered obstacles or unexpected changes and how you creatively adapted to overcome them. This will demonstrate your ability to think critically and come up with innovative solutions.