What do you do if your personal coaching career is not advancing due to a lack of networking?

1 Why network as a personal coach?

Networking is a key component for personal coaches, who rely on word-of-mouth and trust to attract and retain clients. Networking can increase your visibility and credibility, as well as provide opportunities to learn from other coaches and experts. It can also be used to find potential clients who are looking for your services or who can refer you to others, as well as discover new opportunities for partnerships, projects, or events. Furthermore, networking can expand your horizons and expose you to different perspectives, ideas, and challenges.

2 How to network online as a personal coach?

Online networking is a great way to connect with people from all over the world, especially during the pandemic. To stand out and avoid spamming or annoying your contacts, you need to have a strategy and etiquette as a personal coach. First, create a professional and engaging online presence that showcases your expertise, personality, and value proposition. This could include your website, social media profiles, blog, podcast, or video channel. Second, join relevant online communities, groups, forums, or platforms where your target audience and peers hang out. Participate actively by sharing valuable content, asking questions, answering queries, and offering support. Thirdly, reach out to people who you admire or want to collaborate with via email, LinkedIn, or other platforms. Introduce yourself briefly and explain why you are contacting them. Suggest a specific way to follow up such as a phone call, a video chat, or a meeting. Lastly, follow up with your contacts regularly but not too frequently. Keep them updated on your progress, achievements or offers. Send them personalized messages, comments or feedback. Congratulate them on their successes or milestones. Show genuine interest and appreciation for their work and goals.

4 How to leverage your existing contacts as a personal coach?

Leveraging your existing contacts as a personal coach can be a great way to expand your reach and influence. You can ask your satisfied clients for referrals and testimonials, offering them incentives such as discounts or free sessions for every referral they make. Additionally, you can seek introductions and recommendations from your colleagues, friends, and family, providing them with information about yourself and how you can add value to their contacts. Finally, you can ask for feedback and support from your mentors, peers, or coaches, seeking their guidance on your challenges, plans, or projects. Acknowledging their expertise and experience is key to building strong relationships.

5 How to network with a purpose as a personal coach?

Networking is an essential skill for any personal coach who seeks to advance their career and make a difference in the lives of others. It is not just about collecting contacts or having conversations, but rather creating meaningful and mutually beneficial relationships that can help you achieve your career goals. To network with a purpose, you need to define your networking goals and objectives, plan your networking activities and strategies, and track and measure your results. Consider who you want to meet and why, how you will find and reach out to them, how you will communicate your value and build trust, and how you will follow up and maintain the relationship. Additionally, track how many contacts have responded, how many referrals or opportunities have been generated, and how much you have learned or improved. By doing so, you can effectively network better as a personal coach and create more opportunities for yourself and your clients.

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?