What do you do if your creative abilities in advertising need a technological boost?

Esto es clave, cuando la creatividad o inspiración no llega debemos buscar nuevas herramientas y métodos de procesos de dise?o, así como también buscar inspo en personas a las que admiras, preguntar a tus colegas y co-crear con tu equipo.

If I feel that my creative abilities in advertising could benefit from a technological enhancement, turning to online brainstorming tools is my first course of action. These tools are not just about generating and organizing ideas; they're about transforming the way I collaborate with my team and how we approach our creative processes. For instance, platforms like Miro, MindMeister, and Stormboard have become integral to my toolkit.

Online learning platforms are a goldmine for advertisers looking to sharpen their skills or stay abreast of industry changes. Courses on these platforms are often created by industry professionals and provide practical, real-world insights that can be immediately applied to your work. Moreover, they offer the flexibility to learn at your own pace and the opportunity to join a community of like-minded professionals for networking and collaboration. It's important to continually update your skill set in the fast-evolving field of advertising, and online courses are an excellent resource for doing so.

Today there are enough and more tools available online to learn and implement. not only that you have detailed courses available too which one can make use of.It will also be useful if you take guidance from some industry professionals as to what courses or tools to go for.

Actualmente como profesionales en lo digital debemos adaptarnos a las necesidades de nuestros clientes, el mundo del dise?o ha cambiado ya no solo usamos Adobe para nuestras creaciones, hay muchas aplicaciones que nos facilitan el trabajo, la vida y la vida de nuestros clientes cuando de dise?o se trata.

It can be overwhelming to tackle this. It also depends on your role (and what skills you're looking to level up on personally). You have to have an idea of what you want to work on. Animation, Design, Video Editing? Some of the best platforms for stuff like this are Rive App, Figma, DaVinci, Webflow, Premiere, After Effects, etc.. My biggest advice is to look at what skills are most sought after, find a tutorial on the platform you land on, and use it as a playground.

Feeling like your creative toolkit’s missing some tech sparkle? Time to level up. Dive into the latest software, apps, and digital platforms—think of them as your new instruments. Experiment, play around, and maybe even take a course or two. It’s about blending tech with your creativity to amplify your ideas to the max.

Co-crear con otros colegas o profesionales de tu área, salir de lo digital y crear el físico, para mí es la clave en el proceso de inspiración y creatividad, luego todo esto lo podemos comunicar por digital.

I disagree with the order of the sample answer. In order to improve our technological abilities first we need to learn the functions then learn how to use any tools. Then start to use them slightly. Having an experienced mentor and attending to updated tutorials are first steps. We can use Youtube channels which are the cheapest way to learn, or buy an online course s on different platforms. I recommend linkedin courses as well.