What do you do if your confidence is lacking while working on brand strategy projects?
Confidence is a crucial skill for any brand strategist, as it helps you communicate your ideas effectively, persuade your clients and stakeholders, and overcome challenges and feedback. However, confidence is not something that you always have in abundance, especially when you are working on complex or unfamiliar projects, facing tight deadlines, or dealing with difficult situations. So, what can you do if your confidence is lacking while working on brand strategy projects? Here are some tips to help you boost your self-esteem and deliver your best work.