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What do you do if your colleague's design concept in commercial design needs feedback?

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As a commercial designer, you may have to work with colleagues on different projects and share your design concepts with them. Sometimes, you may need to give feedback to your colleague's design concept, or receive feedback from them. How do you handle this situation in a professional and constructive way? In this article, we will discuss some tips and best practices for giving and responding to feedback in commercial design.

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1 Why feedback matters

Feedback is an essential part of the design process, as it helps you improve your work, learn from others, and meet the client's expectations. Feedback can also foster collaboration, creativity, and trust among your colleagues. However, feedback can also be challenging, as it may involve criticism, disagreement, or misunderstanding. Therefore, you need to be careful and respectful when giving and receiving feedback, and avoid taking it personally or defensively.

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Ricardo Russo

Designer Gráfico Sênior | Especialista CorelDraw Suite | Analista de Marketing Pleno
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Design Comercial? Uau... O que vem depois, Design Pró Bono? Enfim... Tem que criticar pesado mesmo, seja um designer novato ou um experiente, para que sinta que Design é um artigo da própria perfei??o e n?o um método para gambiarras. Alguns podem reclamar, mas entender e explicar seu ponto durante o debate vai elevar os nervos, mas será construtivo no final. Ideias diferentes, mesmo com vis?es e conceitos diferentes v?o acabar se combinando.

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Bilal iffi ??

Visual Designer at Systems Limited - Visual Design | UI UX | Motion Graphics | Post production
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I think providing constructive feedback is key when a colleague's design concept in commercial design needs improvement. Start by acknowledging the positive aspects of their work before suggesting areas for improvement. Be specific and offer actionable suggestions to help them refine their concept. It's also important to be respectful and supportive in your feedback, fostering a collaborative and growth oriented environment.

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2 How to give feedback

When giving feedback to your colleague's design concept, you should follow some basic guidelines to make it effective and helpful. Begin by appreciating what you like about their design concept and acknowledging their effort and skills. Then, be specific and objective when discussing the design elements, such as the layout, color, typography, or imagery. Provide suggestions and alternatives, rather than just pointing out flaws or errors. Use a polite and friendly tone and simple language that your colleague can understand. Keep your feedback brief and to the point. Lastly, invite a dialogue by asking questions and listening to their responses. Show that you value their input and perspective, and be open to their feedback as well.

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Ricardo Russo

Designer Gráfico Sênior | Especialista CorelDraw Suite | Analista de Marketing Pleno
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N?o, como esse artigo é feito por IA e n?o possui sentimentos, n?o entende nada de como vivemos e o tamanho dos nossos egos. Designer critica os erros mesmo, antes de mais nada. Ninguém em s? consciência vai ser hipócrita o suficiente para ficar floriando a arte dos outros antes de pegar pesado. Normalmente batemos e depois assopramos.

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3 How to receive feedback

When you receive feedback from your colleague on your design concept, you should also follow some basic guidelines to make it beneficial and productive. Be receptive and attentive, listening carefully and actively to their feedback. Ask questions and clarify if you are not sure or confused about something they said. Thank them and acknowledge their contribution and expertise. Reflect on the feedback and evaluate how it can help you improve your design concept. Decide what changes or adjustments you need to make, and how you will implement them. Communicate your action plan and progress to your colleague, and ask for further feedback if needed - showing that you respect and value their opinion and advice, while being willing to learn from them.

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Ricardo Russo

Designer Gráfico Sênior | Especialista CorelDraw Suite | Analista de Marketing Pleno
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Seja receptivo, mas atento com os pontos levantados pelo coleguinha. Explique a sua ideia de inovar no design, para que ele se situe perante sua arte e compreenda como idealizou o projeto. Aí sim, espere os comentários sobre algo que você n?o levou em considera??o no projeto e pondere a quest?o: O que aconteceria se...

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4 How to handle feedback challenges

Sometimes, giving and receiving feedback can be difficult or unpleasant, especially if you encounter some common challenges, such as conflicting or inconsistent feedback, unconstructive or rude feedback, or no feedback or too much feedback. To handle these issues, you can seek clarification and alignment, respond calmly and professionally, and request feedback while setting boundaries. If you receive conflicting or inconsistent feedback, ask your colleague to clarify what they mean and why they changed their mind. If you receive unconstructive or rude feedback, do not react emotionally or aggressively. Instead, respond calmly and professionally, and ask your colleague to provide more specific and constructive feedback. To receive no feedback or too much feedback, you can request feedback from your colleague and explain why you need it. You can also set boundaries and limits on the amount and frequency of feedback, and communicate them clearly to your colleague.

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5 How to improve your feedback skills

Enhancing your feedback skills in commercial design requires practice and experience. You should seek feedback regularly and proactively, rather than waiting for it to come to you. Ask for feedback from various sources and perspectives at different stages of your design process. Additionally, give feedback generously and sincerely, with honesty and respect. Don't ignore or dismiss feedback, but use it as an opportunity to learn and grow. Apply the feedback to your design concept and process, and measure the impact and results. Then, share your experience and outcomes with colleagues, clients, or users. With these tips and best practices, feedback can become a positive and constructive part of your design work, fostering collaboration and creativity.

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6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What do you do if your colleague's design concept in commercial design needs feedback?

1

2

3

4

5

6

1 Why feedback matters

2 How to give feedback

3 How to receive feedback

4 How to handle feedback challenges

5 How to improve your feedback skills

6 Here’s what else to consider

Commercial Design

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What do you do if your colleague's design concept in commercial design needs feedback?

1

2

3

4

5

6

1 Why feedback matters

2 How to give feedback

3 How to receive feedback

4 How to handle feedback challenges

5 How to improve your feedback skills

6 Here’s what else to consider

Commercial Design

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