What do you do if your brand is struggling to secure favorable deals?

This is the most common problem. Patience and perseverance are the keys. Always assess what is going wrong, try to implement new communication strategy and if failed, ask what is wrong. So one can pre plan for the next project prospect.

When your brand is encountering challenges in securing favorable deals, it's crucial to reevaluate your goals. Ensure that your objectives are clear, realistic, and in line with the current market landscape. Sometimes, brands can lose sight of the market's needs and preferences, causing them to miss out on valuable opportunities. By reassessing your goals, you can realign your strategies to better meet the demands of potential partners, enhancing your chances of securing favorable deals.

Ask yourself the right questions. Does your offer have poor economic positioning? Or does your product not meet a need? you need to analyze several criteria.

While setting revenue goals for your business, it is very important to break down those goals into smaller milestones. For many niches, especially the ones in very competitive niches, reviewing goals frequently is a must. While you are reevaluating goals, it is also important to understand your current position and available resources to make sure your goals are achievable!

Your market may have evolved differently. take a good look at your competitors, they may be ahead of you. also look at your indirect competitors.

Do a deep analysis of your brand. Ask yourself thoughtful questions: Does my brand identity truly align with my targets? How does my brand compare to competition? How can I gain more authority in my current market?

There can be hundreds of ways to enhance your offerings depending on your niche and business model, but some key elements that can enhance offers are: - Flexible terms, such as payment plans - Discounts for bulk purchases - Customized solutions - Post sale service - Value added services

Find a way to meet a need for different ways, services or products. or both at the same time. sometimes the service is more rewarding than the product.

One more step beyond like and trust is that people like and trust those who look like them. Are you using similar vernacular that your idea client uses? Are you portraying the same casual or professional vibe? If your message isn't landing, reevaluate every detail of that message both in words and visuals. Also, the idea of a favorable deal is different based on the age of your business. If you're new and going after big deals, take a step back and find easier wins that will build up to bigger ones.

Anticipate. Real communication with your customers allows you to constantly adapt your offer. you must involve your partners in your choices, to unite around a global offer.

Don't just focus on the price. there are a lot of variables, service is more than price. stay attentive to customer needs and negotiation will be easier when the offer is best suited.

Negotiating smartly is important when your brand struggles to secure good deals because it helps you get better terms and save money. When you negotiate well, you can adjust prices and conditions to match what your brand needs and can afford. This means you can build partnerships that benefit both sides and make your brand stronger. Plus, negotiating smartly shows that you're professional and know what you're doing, which can improve how others see your brand.

Do NOT undermine the value of staying confident. One of our favorite quotes is from Muhammad Ali (paraphrased)- “I was saying I was the greatest, before I ever knew I was.” It seems sensical, but ultimately leads to distraction of your brand when you hope to only glean confidence from favorable deals. Well, what happens when the deals slow down? Exactly! Here are some of the ways we’ve remain confident: ?Remind yourself of the “why”: Confidence starts with your beginning. In the beginning, all that existed was your why, and from that, you STARTED. Keep going. ?Be a “Forever Learner”: No matter what you’ve learned so far, continuing to learn all you can in your field, empowers your brand. Let’s connect further??

Get back to the basics. Make sure you've looked at everything from your mission and vision to your tone of voice and visual identity. Starting from the foundation can help you make sure even the most basic elements of your organization are aligned to your unique value proposition and ready to engage the parts of your audience who most need your product or solution.