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What do you do if your AR freelancing business needs more clients and higher earnings?

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Augmented Reality (AR) is rapidly transforming how businesses engage with customers, offering immersive experiences that blend digital content with the real world. As an AR freelancer, you're at the forefront of this innovative field, but even trailblazers face challenges, such as the need for more clients and higher earnings. To thrive in the competitive market of AR freelancing, you must be proactive and strategic. Here's a guide to help you expand your client base and increase your revenue, ensuring your AR freelancing business is not only surviving but flourishing.

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Anukul Kumar Sah

Engineering Documentation | Metaverse| Immersive Technologies
Gururaj Angara

Art Director | 3D Generalist | Unreal World Building | Environment Artist | Prompt Engineer | A.I. Prompt Specialist
Mathias Mars

Founder of Hypersquare Design | On a vision quest

1 Expand Network

Networking is vital for any freelancer. In the AR space, this means connecting with industry professionals, attending AR-related events, and joining online communities where potential clients might gather. By actively engaging with others in your field, you can showcase your expertise, learn about new developments, and discover collaboration opportunities. Remember, every interaction is a chance to make an impression and potentially secure a new project.

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Anukul Kumar Sah

Engineering Documentation | Metaverse| Immersive Technologies
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The adoption of AR is picking up among the masses. You'll likely have an overwhelming number of clients throughout the year in times to come. Today, however, if you wish to tackle more clients and have higher income, go behind innovators and early adopters. Cutting-edge businesses are the first ones to embrace newer technologies. Hence, approaching modern-day businesses keen on adding tech to the various parts of their businesses will make sense. However, at times, it may be difficult to do many AR projects if you wish to do them all with coding. Hence, look for a no-code platform like ours (PlugXR) that lets you do as many projects with easy drag and drop.

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Mathias Mars

Founder of Hypersquare Design | On a vision quest
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An overall relevant topic for creatives in tech that I would phrase: How do you find the right clients? It's essential for every design business to attract customers with a compatible mindset. Your portfolio projects should be curated to send a coherent message about your technical, artistic and organizational approach. Working with emerging technologies always means educating clients to some degree, which is an additional effort that can easily be overlooked during the planning phase. Properly lay out your offer, communicate timelines and functional limitations, and factor in an adequate buffer.

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2 Refine Portfolio

Your portfolio is the window into your professional capabilities. Ensure it's up-to-date with your best AR work, clearly demonstrating the value you bring to the table. A diverse portfolio that showcases a range of skills and solutions can attract clients from various industries. Make sure to highlight projects that had significant impact or utilized innovative AR techniques, as these can serve as powerful testimonials to your expertise.

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Gururaj Angara

Art Director | 3D Generalist | Unreal World Building | Environment Artist | Prompt Engineer | A.I. Prompt Specialist
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To boost your AR freelancing business, focus on Value, Presentation, and Expansion. Set fair rates by valuing your skills. Market yourself well with Effective Self-Presentation. Diversify when needed like Specializing and Expanding.

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3 Offer Promotions

Consider introducing promotions to attract new clients and encourage existing ones to invest in more projects. Limited-time offers or discounts for first-time customers can be an effective way to get people interested in your services. You might also offer referral bonuses to clients who bring in new business. Promotions should be strategic and not undercut the value of your work, so find a balance that entices clients while maintaining your profitability.

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4 Upskill Regularly

Staying updated with the latest AR technologies and trends is crucial. Clients look for freelancers who can offer cutting-edge solutions. Regularly invest time in learning new tools and techniques, and consider obtaining certifications if available. This not only improves the quality of your work but also demonstrates to clients that you're committed to staying at the top of your game in the ever-evolving world of AR.

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Nikhil Yadav

Community || Customers @PlugXR. AR | VR | MR | 3D
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In AR work, it's important to keep learning. Clients like to hire people who know the latest stuff. Make sure you spend time getting to know new AR tools and ways of doing things. Think about getting certificates to show you're serious about your skills. This makes your work better and shows clients you're up-to-date. Join online courses and groups that talk about AR to learn and share ideas. This helps you stay sharp and be someone clients trust for cool AR projects.

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5 Targeted Marketing

Effective marketing is about reaching the right audience with the right message. For an AR freelancer, this could mean creating content that highlights the benefits of AR for businesses, such as enhanced customer engagement or improved training processes. Use social media, content marketing, and email campaigns to showcase your expertise and attract potential clients who are looking for the specific AR solutions you provide.

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Akshay Kumar

Digital Technology Developer Specialist @ Accenture Song | AR / VR / MR, Unity, C#, Unreal, C++, Python
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Boost your AR freelancing business by targeting your marketing efforts. Showcase the benefits of AR for businesses through social media, content marketing, and email campaigns. Highlight your expertise to attract clients seeking your specific AR solutions, thus increasing your client base and earnings.

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6 Client Retention

Client retention is often more cost-effective than acquiring new ones. Keep your clients happy with excellent communication, delivering projects on time, and providing after-sale support. Show appreciation for their business, and keep them informed about new services or improvements you're offering. Satisfied clients are likely to return for more work and can become advocates for your business, recommending you to others.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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What do you do if your AR freelancing business needs more clients and higher earnings?

1

2

3

4

5

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7

1 Expand Network

2 Refine Portfolio

3 Offer Promotions

4 Upskill Regularly

5 Targeted Marketing

6 Client Retention

7 Here’s what else to consider

Augmented Reality

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What do you do if your AR freelancing business needs more clients and higher earnings?

1

2

3

4

5

6

7

1 Expand Network

2 Refine Portfolio

3 Offer Promotions

4 Upskill Regularly

5 Targeted Marketing

6 Client Retention

7 Here’s what else to consider

Augmented Reality

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