What do you do if you want to research a company before an interview?

Some of the most common practices are visit the company website to understand the vision and mission of the company. Visit Glassdoor, Ambitionbox sites which will help you understand what current or X-employees of the organization has to say about the company. Visit Linkedin site and see if you have a common friend who works with the same company and get more finer details like people culture of the company. Last but not the list understand the department and the leaders with whom your interview is going to be organized. It will be of great help if you understand the profile of the panel who is going to take your intervew. Having detailed understanding of the Job description will help you prepare well and will build your confidence too.

Researching a company before an interview is crucial for preparation. - Explore company website for mission, values, products/services, and news. - Utilize LinkedIn, Glassdoor, and reviews for insights on culture, leadership, and employee experiences. - Review social media for online presence and community engagement. - Analyze competitors for market positioning and industry trends. - Reach out to current/former employees for firsthand perspectives.

Social media platforms like LinkedIn, Facebook, Twitter, Instagram, and YouTube provide valuable insights into a company's updates, events, campaigns, and interactions. You can gauge the company's tone, personality, and values through their posts, helping you understand their culture and reputation better. It's a great way to stay informed and prepared for interviews, as you can also find feedback and reviews from customers and employees.

Online reviews from various sources such as Glassdoor, Indeed, Trustpilot, and others offer valuable insights into a company's performance, culture, and reputation. By reading reviews from employees, customers, clients, and competitors, you can gain a comprehensive understanding of the company's strengths, weaknesses, opportunities, and challenges. These reviews provide firsthand accounts of the company's work environment, culture, benefits, and practices, helping you assess if it aligns with your expectations and goals. Additionally, they can highlight any potential red flags or areas of concern that may impact your decision to pursue employment with the company.

Industry publications are a valuable resource for gaining insights into a company's field, sector, or niche. Whether it's through blogs, magazines, newsletters, podcasts, or webinars, these publications offer a wealth of information on industry trends, analysis, and commentary. By exploring industry publications, you can understand the company's position, performance, achievements, and challenges within its industry. Additionally, you can stay updated on best practices, standards, regulations, and innovations relevant to the industry, which can enhance your understanding and expertise. Leveraging this knowledge can demonstrate your industry knowledge, skills, and expertise during interviews, setting you apart as a well-informed and prepare.

Remember that you are interviewing the company as much as they are interviewing you. I've done many interviews over the years as a hiring manager and I always finished up with the same question: "Is there anything you'd like to share that our discussion didn't give you the opportunity to share?" and / or "Do you have any questions for me?" About 90% of candidates did not share anything else or ask me any questions- but the 10% that did absolutely stood out from the crowd. One person asked me about my leadership style and about the company culture - and I was thrilled! These types of questions tell me that a candidate has a level of self awareness and is invested in finding a role where they feel set up for success. Ask the questions!