What do you do if you want to make a lasting impression in an interview?

Most people delve into generic research but the top 1% of those who get the jobs after an interview are the ones who let the interview know WHY exactly they are a right FIT for the organisation and WHY they would be a valuable asset there. So you need to know their WHY as well. Share your ‘why’. Why are you here? What drives you? What keeps you pushing forward? What problems you can solve for them and what solutions you have provided for the very same problems in the past! In today's AI driven job market, a targeted approach is not just beneficial, it's necessary and the only way to stand out

Deep understanding of whatever you want to do is always the best and first step, Go beyond just skimming the company's homepage; delve into their recent news, understand their challenges, and get a sense of their corporate culture

Having interviewed many people, know a first impression matters. You don't have to know every statistic about a company but you should show that you cared enough to do the most basic of research. Utilize linkedin, the company website and even a google search and prepare a few questions to let a bit of this knowledge shine in a way that is natural.

Absolutely! Thorough research is the cornerstone of a successful interview. It's not just about knowing the company's surface details but diving deep into their recent developments, challenges, and culture. This level of preparation demonstrates genuine interest and investment in the company's journey. It's the little details and insightful questions that truly make a candidate stand out.

To make a lasting impression in an interview, embody presence and authenticity. While dressing appropriately reflects respect and self-awareness, a truly memorable impression is made through genuine engagement and mindfulness. Listen deeply, respond thoughtfully, and remain fully present with your interviewer, demonstrating your interest and commitment. Communicate your values and how they align with the company's mission, showing how your unique perspective and skills contribute to a shared vision. This depth of connection and authenticity resonates more profoundly than any attire, leaving a lasting impression that you are not just competent, but truly connected to the essence of the role and the organization.

Dressing smartly for an interview is about making a polished yet culturally appropriate statement with your attire. It's not just about formal suits; it's about dressing in a way that reflects the company's vibe while exuding confidence and professionalism. When you feel comfortable and put-together, it naturally enhances your body language and overall demeanor, leaving a lasting impression on the interviewer.

Strictly do not talk about yourself unless specifically asked to do so. Focus your attention exclusively on the company, the interviewer, and the job and the perskn you would be reporting to. Ask about the remuneration package - don't pretend you don't care what it is. Ask lots of intelligentt, prepared questions. Remember that you are not the only one being interviewed or evaluated; you are also interviewing them and deciding whether you want to work there.

We all want to be memorable. A key way to achieve this is by highlighting our Unique Selling Point (USP), showcasing what sets us apart from others. Yet, many of us find it challenging to talk about ourselves, relying solely on our resumes to speak for us. However, the truth is, they don't! The key to discussing ourselves without appearing boastful lies in two steps: Firstly, assert a skill or attribute (e.g. thriving under pressure), then support it with a specific example illustrating a successful outcome when you faced pressure.

When asked if you have any questions, try to have one that stemmed from the conversation. It's not the time to ask about vacation days or salary but something more enlightening about the culture, style or work or something else. Know that you make an impression from the question you ask or don't ask as it is your opportunity to make a memorable impression.