登录查看更多内容

What are common biases in concept development and how can you overcome them?

由人工智能和领英社区提供技术支持

Concept development is a crucial step in any business strategy, as it involves generating and testing new ideas for products, services, or processes. However, it is also prone to various biases that can distort your thinking and lead to poor decisions. In this article, you will learn about some of the most common biases in concept development and how you can overcome them.

此文章中的业界达人

由社区从 5 条内容中精选。了解更多

Vipul Tamhane LLM, MBA

Entp. Risk Management | Regulatory Compliance and Controls | Investigations and Forensic | Financial Crime |…
Farias Souza, BOARD

Chairman | Board of Directors | Advisory Board Member | CEO | President | Lifelong Learner | Investor & Entrepreneur |…

1 Confirmation bias

Confirmation bias is the tendency to seek, interpret, and favor information that confirms your existing beliefs or assumptions. It can lead you to ignore or dismiss evidence that contradicts or challenges your concept, or to focus only on the positive aspects and overlook the potential flaws or risks. To overcome confirmation bias, you should actively seek out feedback from diverse sources, especially from people who have different perspectives or opinions than you. You should also test your concept against multiple scenarios and criteria, and be open to revising or rejecting it based on the results.

添加您的观点

Vipul Tamhane LLM, MBA

Entp. Risk Management | Regulatory Compliance and Controls | Investigations and Forensic | Financial Crime | Anti-Money Laundering | Anti-Fraud | Advisory and Training
举报内容
As a risk and compliance consultant, I often encounter judgement clouding biases on proposed concepts. Common culprits include those who rely on the first piece of information without analysis, those who dwell on bias, those who favor evidence that confirms existing beliefs, and those who deconstruct information for objective assessments. I proactively address these biases to promote critical thinking and ensure risk and compliance concepts are built on objectivity and effectiveness, preventing paralysis by analysis.

已翻译

赞
Vicente Castro i Alvaro

Escritor autónomo en vicentecastroialvaro.com
举报内容
Algunas ideas para empezar. Es común pensar en la información según lo que pensamos previamente, pero no es correcto. Es importante mantener una mente abierta y evaluar cada situación de manera imparcial. Se debe juzgar basándonos en estereotipos o similitudes superficiales, y se debe investigar más allá de las apariencias, teniendo en cuenta la diversidad.

已翻译

赞
Lyra, Carlos

PROMOREP - Promo??o e Representa??o
举报内容
De base numa informa??o nova, que passa pela heurística, essa maneira própria de ver o mundo, isso pode resultar em um VIéS COGNITIVO. Ou seja, acabamos nos deixando levar por "sentimentos", "experiências" passadas, "expectativas" e até mesmo nossos "preconceitos". Por conta destes em rela??o ao desfecho do processo, pode-se interpretar os resultados de forma tendenciosa e fazer vista grossa para eventuais erros.

已翻译

赞

2 Anchoring bias

Anchoring bias is the tendency to rely too heavily on the first piece of information you encounter when making judgments or estimates. It can lead you to base your concept on a single source, example, or benchmark, without considering other possibilities or alternatives. To overcome anchoring bias, you should expose yourself to a wide range of information and inspiration, and avoid jumping to conclusions based on the first idea that comes to your mind. You should also compare your concept to different standards and benchmarks, and adjust it accordingly.

添加您的观点

Farias Souza, BOARD

Chairman | Board of Directors | Advisory Board Member | CEO | President | Lifelong Learner | Investor & Entrepreneur | Growth & Innovation | Startup Curator | ESG Passionate
举报内容
N?o podemos resolver nossos problemas com o mesmo pensamento que usamos quando os criamos", disse uma vez Einstein. O viés de ancoragem nos prende a uma única vis?o, limitando nossas decis?es e julgamentos. é essencial desafiar as primeiras impress?es buscando informa??es e perspectivas diversas, evitando conclus?es precipitadas baseadas na primeira informa??o que encontramos. Convido você e outros especialistas a compartilharem estratégias para superar o viés de ancoragem. Como você garante que n?o está sendo excessivamente influenciado pelo primeiro ponto de dados? Vamos trocar ideias e experiências para promover uma melhor tomada de decis?o e julgamento. Junte-se à discuss?o e amplie sua mentalidade para além da ancora inicial.

已翻译

赞

3 Availability bias

Availability bias is the tendency to judge the likelihood or importance of something based on how easily you can recall or access examples of it. It can lead you to overestimate the demand or value of your concept, or to underestimate the competition or challenges. To overcome availability bias, you should conduct thorough market research and analysis, and use data and evidence to support your concept. You should also avoid relying on anecdotes or personal experiences, and seek out objective and reliable sources of information.

添加您的观点

Farias Souza, BOARD

Chairman | Board of Directors | Advisory Board Member | CEO | President | Lifelong Learner | Investor & Entrepreneur | Growth & Innovation | Startup Curator | ESG Passionate
举报内容
"The greatest enemy of knowledge is not ignorance, it is the illusion of knowledge," Stephen Hawking alertou. O viés de disponibilidade distorce julgamentos; é crucial basear decis?es em pesquisas e dados, n?o apenas naquilo que é mais acessível. Compartilhe como você evita esse viés e toma decis?es informadas. Vamos nos unir para superar preconceitos e melhorar nossa capacidade de julgamento. Participe, troque experiências e contribua para uma tomada de decis?o coletivamente mais sábia.

已翻译

赞

4 Framing bias

Framing bias is the tendency to be influenced by the way information is presented or worded, rather than by its actual content or meaning. It can lead you to be swayed by the tone, context, or format of your concept, or by the expectations or preferences of your audience. To overcome framing bias, you should present your concept in different ways and formats, and evaluate its strengths and weaknesses objectively. You should also consider how your concept might be perceived or interpreted by different stakeholders, and address any potential concerns or objections.

添加您的观点

5 Escalation of commitment

Escalation of commitment is the tendency to continue investing time, money, or resources in a concept that is failing or not performing well, rather than cutting your losses and moving on. It can lead you to waste valuable resources and opportunities, or to ignore better alternatives or solutions. To overcome escalation of commitment, you should set clear and realistic goals and milestones for your concept, and monitor its progress and performance regularly. You should also be willing to admit mistakes and learn from failures, and to pivot or abandon your concept if necessary.

添加您的观点

6 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

添加您的观点

Business Strategy

+ 关注

给文章评分

我们借助人工智能创建了此文章。您认为这篇文章怎么样？

很棒不太好

举报此文章

查看全部

What are common biases in concept development and how can you overcome them?

1

2

3

4

5

6

1 Confirmation bias

2 Anchoring bias

3 Availability bias

4 Framing bias

5 Escalation of commitment

6 Here’s what else to consider

Business Strategy

给文章评分

感谢您的反馈

更多Business Strategy相关文章

更多相关阅读内容

What are common biases in concept development and how can you overcome them?

1

2

3

4

5

6

1 Confirmation bias

2 Anchoring bias

3 Availability bias

4 Framing bias

5 Escalation of commitment

6 Here’s what else to consider

Business Strategy

给文章评分

感谢您的反馈

查看其他技能