What can you learn from podcasting to build your professional network?

Think of it as a microphone-shaped key to unlock doors in the professional world. As you dive into the world of podcasting, you'll quickly realize the power of connections. Every guest you invite is like a new link in your networking chain, bringing with them expertise, insights, and potentially, a whole network of their own. But it's not just about the guests; it's also about your listeners. Engage with them, respond to their feedback, and you'll find yourself building a community of like-minded individuals who can become valuable connections. So, let your podcast be your passport to networking success, and watch as your professional circle grows like a flourishing vineyard in the sun!

3 conseils pour mettre en place cela : Optez pour un sujet sur lequel vous pouvez parler passionnément. Explorez des niches ou domaines sous-représentés dans le monde des podcasts. Sélectionnez des thèmes qui vous passionnent et attirent un large public.

Having a clear vision for your podcast and defining your niche listeners can help you set directions for the episodes and content you will create. You don’t need to go the topical route like most podcasts. Explore different genres. Beyond non-fiction you can consider fictional podcasts, which are becoming a trend these days since they provide alternate sources for entertainment. Audiences who enjoy quality storytelling would be drawn to scripted content from you (and your guests if you would like to assemble a cast for your project).

Even if you don't have this locked in from the get-go, it will evolve and refine itself as you go. Once you get a feel for what you yourself are seeking and are good at, you'll find value in yourself you never knew was there. Things you can bring to the world that no one can mimic or deliver like you.

In addition to identifying your niche and target audience, it's crucial to understand the platforms your audience uses. This will guide your content distribution strategy across various digital media platforms. Visualize what you want to be known for, and build a podcast based on that topic.

Inviting expert guests to your podcast not only enriches your content but also expands your professional network. As a seasoned podcaster, I've found tools like LinkedIn invaluable for researching potential guests. Personalizing your outreach with details about their work can increase your chances of getting a positive response. Additionally, using AI tools like Chat GPT and Castmagic can help craft compelling emails and follow-ups. Remember, persistence is key in securing high-profile guests. Join their mastermind groups, engage with their profiles, look for people dropping books or courses, build out automations with Zapier.

If you can develop a podcast in a niche with even a tiny but engaged audience, you immediately have a way to talk to people who ordinarily wouldn't give you the time of day. Create an interesting overarching question and invite them onto the podcast and you'll be shocked at how many say yes. Many of the most successful or highest quality podcast episodes I have recorded have been with interesting guests, plus it typically provides increased reach as the guest shares the episode.

Chatting with the guests is the best part in my opinion. Learning about them prior to the show is invaluable to having a good discussion. Follow up after it's over and thank them, let them know that the episode is live, and ask them to share it.

People love to be asked questions; they like to feel a part of something. Saying you have a podcast and would like that person on as a guest is an invitation that most would love to help out with. However, make sure those people are relevant to your industry or genre of podcast. For example, you don't want to invite a salesperson onto a podcast interviewing chefs—it's irrelevant and lacks credibility.

Inviting experts and influencers as guests on your podcast not only enriches your content but also expands your professional network. It's crucial to approach potential guests with a well-researched, personalized pitch that highlights mutual benefits. Leveraging AI tools can streamline the research and outreach process, for instance, using AI copywriting tools like Chat GPT or Castmagic can help craft compelling emails. Remember, persistence is key in securing high-profile guests.

Here are 3 tips I would recommend to anyone who is conducting an interview: ? send a personal video - two days before the actual interview, send a video letting them know how excited you are about speaking with them ? give a compliment –giving a compliment makes other people feel good and makes them want to be around you. (assuming it’s not a creepy compliment). Sometimes I will try and start the conversation in the guest’s native language since the startup founders I interview are all European. ?? ? don’t be heavily informational – when people try and do content, the want to focus on educating people. But the truth is, many people will tune in to a podcast because they feel like they are hanging out with the host and the guests.

For me is essential the guest to feel comfortable. One tip for avoiding interruptions: use less lag tools. If you have too much lag the conversation is difficult because you can think the guest is finished talking when is not, and then you interrupt them with no intention. Personally, I like to talk to the guest some minutes before start recording so they see that everything is going right and get them calm. And it works really well so far.

Preparing for a podcast episode involves researching your topic and guest, structuring your conversation, and ensuring you deliver valuable content to your audience. This preparation and delivery process mirrors the preparation needed for successful networking interactions, where understanding the other person's background, interests, and professional needs can lead to more productive and engaging conversations.

The key to a great podcast is preparation. Will it be video? How long? It's also important to gather information on your guest as well. This can be done by research, listening to podcasts they've been on, reading their book... BUT If you ask the right questions during onboarding you can get a lot of the info you need on the front end. What problem do you solve? what 3 topics would you like to speak about? What projects are you working on? Finding allignment between you, your audience and your guest is very important.

Promoting your podcast and following up with guests and listeners can teach you the importance of maintaining and nurturing professional relationships. Just as promoting your podcast helps grow your audience, actively sharing your professional achievements and updates with your network keeps you on their radar. Following up with guests and listeners can foster ongoing relationships, much like following up with professional contacts can strengthen connections and open doors to new opportunities.

Get excited about promoting your podcast. It is your product, and you already did all the work to provide a quality listening experience. Make your podcast its own social media pages so you can engage with your listeners even more. They can reshare your posts, promo trailers, dialogue snippets and participate in fun questions and polls you’re presenting. Make it fun and be as creative as you can get with the promos.

I feel like expressing appreciation ( in whatever manner(s) ) to your guest for them taking time out of their life to talk with you can't be understated.

Promoting your podcast effectively is crucial for its success. Utilizing AI tools can significantly streamline this process. For instance, AI copywriting tools like Chat GPT or Castmagic can help in creating compelling titles and descriptions. Additionally, automation tools like Zapier can be used to schedule and post your podcast across various social media platforms simultaneously, saving time and ensuring consistency. Lastly, don't underestimate the power of email marketing. Tools like Convertkit or Mailchimp can help you reach your audience directly and provide them with unique experiences.

Promoting a podcast episode effectively requires a multi-pronged approach. Utilizing AI tools can streamline this process, for instance, AI copywriting tools like Chat GPT or Castmagic can help in crafting compelling titles and descriptions. Also, automation tools like Zapier can be used to schedule and share the episode across various social media platforms. Remember, the goal is not just to share but to engage, so following up with guests and encouraging them to share the episode within their network is crucial.

Kevin Kelly's theory that all you need is 1,000 true fans is how I would advise approaching a podcast. Perhaps you can achieve Rogan numbers, but probably not, particularly if you're pursuing a niche. Instead, aim to attract 1,000 true fans who listen to every episode and want to discuss it with you and other listeners. Podcast listens can be a tricky metric. Many treat it like they did Instagram followers back in 2013: the more the better. But, PR agencies pivoted to "engagement" for a better understanding of audience value and it's the same with podcasts. When you acquire even 10 diehard fans of your podcast who engage with every episode, you'll see just how powerful it is.

As a seasoned podcaster, I can't stress enough the importance of engaging with your audience. It's not just about producing content, but also about fostering a two-way conversation. Leveraging tools like Riverside.fm for podcast recording and using AI tools like Chat GPT for generating engaging content can significantly enhance your podcast's reach and engagement. Remember, your audience is your community, treat them as such.

The most powerful aspect of podcasting (as a host or a guest) is the ability to build relationships at scale. Yes, you can utilize your existing network to gain opportunities, but you can also exponentially grow your network when you leverage podcasting strategically. Build meaningful relationships with the audience, host and fellow guests in an intentional way and your results will soar.

Leveraging your network is a critical aspect of podcasting success. It's not just about reaching out for collaborations, but also about positioning your podcast as a portfolio showcasing your expertise. As a podcast agency owner, I've seen how this strategy can open doors to new opportunities, such as sponsorships and partnerships. Furthermore, using AI tools like Chat GPT for copywriting or Zapier for automation can streamline your podcasting process, allowing you to focus more on networking and content creation.

Listening to a human voice telling their story is unparalleled for connecting. As a guest, it offers the opportunity to be authentic as to the journey traveled.

As you invite guests onto your podcast for interviews, consider asking them if they know two people who would be a good fit for your show. Follow up with these referrals, interviewing them, and then inquire if they know others who might be interested. This networking approach can lead to exponential growth in your network and potential podcast guests. Utilitizing this opportunity can significantly leverage your podcast's reach and impact.

First and Foremost, starting a podcast is the 'BEST' and a sure-shot way of building your network. 1) People you wish to know 2) People you to learn from 3) People you want in your community 4) People who will help you in your growth journey These days, everybody wants to be on a podcast as a guest because we all realize that we can build our thought leadership, our brand, and our voice using a new audience (host community). The host while creating an authentic platform through their podcast, can levy this situation and network by inviting the right kind of people as guests for their podcast. The host gets to interact straight for 60 minutes. Isn't your podcast the best way to approach people you look up to?

Podcasting is a powerful tool for building a professional network, but it's important to remember that it's not just about the content you produce. It's also about how you leverage that content across multiple platforms. By repurposing podcast content for your website, social media, and email marketing, you can reach a wider audience and make a bigger impact. Also, consider using AI tools to automate and optimize your podcasting process. Tools like Riverside.fm for recording, Adobe Premiere Pro for editing, and Zapier for automation can greatly enhance your podcasting efficiency.

Podcasting has been one of the greatest things I've ever worked in and created. The depths of conversation and humanity you want to reach in those episodes you record as a host cross over into your everyday conversation. It piques your curiosity for those around you -- because you know what great, genuine, and unique questions can open up.