What BRM training is essential for your sales team?

Imagine your sales team as a fleet of ships navigating through the vast ocean of business opportunities. Now, imagine BRM training as the compass guiding these ships to their destination of success. Here are some out-of-the-box BRM training essentials tailored for your sales team: 1. Empathy Workshops 2. Storytelling Bootcamp 3. Cultural Sensitivity Training 4. Problem-Solving Gym 5. Digital Etiquette Crash Course 6. Mindfulness Retreat By incorporating these out-of-the-box BRM training essentials, you're not just preparing your sales team to navigate the seas of business; you're empowering them to forge genuine connections, solve problems creatively, and thrive in today's dynamic marketplace.

Un buen comercial, no solo debe de conocer las técnicas de venta y saberlas implementar correctamente, sino que debe de profundizar algo más, comprender y aportar a la estrategia de marketing, focalizarse en el cliente según el dise?o de la misma, así como saber utilizar las herramientas que le proporciona. La formación BRM hace de nexo de unión para ello, entre el mundo comercial y el marketing.

Having been in the sales industry for several years, I've come to realize the importance of Business Relationship Management (BRM) training for my team. BRM equips sales professionals with the skills needed to build and maintain strong relationships with clients, fostering trust and loyalty. It goes beyond just closing deals; it's about understanding the client's needs, anticipating their challenges, and offering tailored solutions. BRM training empowers sales teams to effectively communicate, negotiate, and collaborate with clients, leading to increased customer satisfaction and long-term partnerships. In today's competitive market, investing in BRM training is essential for staying ahead and driving sustainable business growth.

BRM (Business Relationship Management) training for sales teams is critical to building stronger relationships with customers and increasing sales effectiveness. Here are some important aspects of BRM training for sales teams: Understanding the customer’s business, Relationship skills, Solution selling, Account Management Strategies, Negotiation skills, Customer success and retention,

BRM (Business Relationship Management) training is crucial for sales teams to excel in managing client relationships. It encompasses communication skills, relationship building, strategic alignment, problem-solving, and a customer-centric approach. This training empowers sales professionals to foster trust, align solutions with client objectives, and proactively address challenges, ultimately driving business growth and setting them apart in a competitive market.

Comprender la estrategia global y de marketing, así como entender mejor el mercado, el cliente , el enfoque de la compa?ía, el producto etc, son claves para su puesta en marcha y darle valor al papel del comercial, el cual tendrá más herramientas con las que poder ejercer su trabajo con éxito y de acuerdo con la estrategia planteada.

La forma, que a mi entender podemos implementar el BRM, es dar un ba?o general, que aunque el equipo comercial, tenga conocimiento, es bueno recordarlo, luego explicar la estrategia concreta de la compa?ía ee implementar un plan para su puesta en marcha, mi recomendación es iniciar con un taller y luego recurrir al coaching por parte de los supervisores, así como como apoyarse en la figura del buddie, es decir, un apoyo entre los propios compa?eros. A todo esto hay que hacerle un seguimiento, a fin de comprobar si se ha entendido bien y si se ha implementado correctamente

Cuando el equipo tiene conocimientos de BRM y de la estrategia de la compa?ía, va mucho más dirigido, es más efectivo, incrementa su seguridad y por consiguiente los resultados

I often rely on anonymous surveys. They help me figure out which BRM training matters most for the team at the moment. For me, key BRM training includes negotiation skills, understanding product and market, and sharing best practices and personal experiences.

Un taller en el que los mismos comerciales pongan en valor estos conocimientos, así como su aplicación a casos reales de negocio que hayan tenido, es muy interesante. El taller sirve para sacarle provecho, aplicar las best practices y provocar seguimiento de la puesta en marcha de ello.